CMO - Starex university gurgaon - Haryana
(2025-10)
- Provide strategic leadership and define the organization's vision, mission, and long-term goals.
- Oversee overall operations and ensure organizational efficiency.
- Drive revenue generation, profitability, and sustainable business growth.
- Lead marketing, branding, admissions/sales, and business development initiatives.
- Build and maintain strategic partnerships with industry leaders, institutions, and key stakeholders.
- Manage budgets, financial planning, and resource allocation.
- Monitor organizational performance and implement corrective actions when required.
- Ensure regulatory, legal, and institutional policies.
- Represent the organization before clients, partners, government bodies, and other stakeholders.
- Manage crisis situations and make critical business decisions.
- Promote innovation, digital transformation, and continuous improvement.
- Strengthen the organization's brand reputation and market position.
- Report organizational performance and strategic progress to the Board/owners
CEO - RMS Business school gurgaon - Gurgaon
(2024-04 - 2025-05)
- Developed strategic plans to enhance educational offerings and market presence.
- Oversaw daily operations to ensure quality and compliance with educational standards.
- Fostered partnerships with industry leaders to enrich curriculum and student opportunities.
- Managed budget allocations to optimize resources for academic programs and initiatives.
- Recruited, trained, mentored, and managed employees at all levels within the organization.
- Cultivated relationships with external organizations to build partnerships that benefited both parties.
Director Marketing - GANGA GROUP OF INSTITUTIONS - Delhi, India
(2022-09 - 2024-04)
- Cross-functional Coordination
- Public Relations
- Developed comprehensive marketing strategies for institutional programs and events.
- Led cross-functional teams to execute targeted marketing campaigns effectively.
- Managed digital marketing initiatives across various platforms and channels.
- Collaborated with academic departments to align messaging with institutional goals.
- Oversaw branding efforts to maintain a consistent institutional image and identity.
- Coordinated community outreach efforts to strengthen institutional visibility and engagement.
- Organized promotional campaigns, including social media, print materials, press releases, and website content.
Manager (BD & PR) - Ganga Group of Institutions - Delhi, India
(2008-04 - 2022-08)
Colleges: Ganga Institute of Technology and Management, Ganga Technical Campus, Ganga Institute of Architecture and Town Planning, Ganga Institute of Education, Ganga International School (9 schools)
- Developing insights on marketing campaigns to assess performance against goals
- Maintaining and improving company's reputation and positive image in markets served
- Establishing, initiating and optimizing business development strategies based on company targets, product specifications, market data and budget factors
- Managing the marketing function with emphasis on championing the brand and expanding the customer base
- Producing precision-targeted marketing communications backed by accurate, timely internal reporting and analysis
- Analyzing the market and competition to determine the most effective marketing strategies for increasing advertising revenue across multiple platforms
- Leading the entire gamut of B2B marketing activities including activations, events, experiential activities, relationship marketing, promotions and incentivized marketing
- Identifying, developing & evaluating marketing strategy, based on knowledge of establishment objectives, market characteristics, as well as cost and mark-up factors
- Working closely with internal Content Marketing and PR Teams to identify trending issues and top performing content that would create opportunities to amplify, bearing in mind performance goals
- Facilitating the strategic communication process to leverage the benefits and strengths of multiple communication resources supporting the overall corporate objectives
- Providing advice to Executive Leadership Team in developing strategic approach and targeted PR and corporate communications across geographies
- Developing and implementing strategic PR programs to achieve significant increases in institute's awareness
- Working with colleagues from across Marketing & Communications to develop the use of digital media, including all forms of social media, supporting the creation of content and facilitating engagement
Lecturer (English Literature) & Admission In charge - Falahey Ummat Girls Degree College - Bhadohi, India
(2003-03 - 2008-03)
