Ebani Mehta
MSc - Marketing, University of Bath, BA - Economics, St. Xaviers College, Mumbai
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About
Coordinating with influencers in cities like Delhi, Chandigarh, Mumbai, and Bangalore: Managing communications and collaborations with influencers to enhance brand visibility.
Ideating and executing campaigns for brands: Developing creative campaign ideas and assisting in their implementation to promote client brands effectively.
Experience
PR trainee - Apprenticeship at Stanley Communications (2025-01 – 2025-06)
- Coordinating with influencers in cities like Delhi, Chandigarh, Mumbai, and Bangalore: Managing communications and collaborations with influencers to enhance brand visibility.
- Ideating and executing campaigns for brands: Developing creative campaign ideas and assisting in their implementation to promote client brands effectively.
Sales And Development Intern at Pepsico (2024-07 – 2024-09)
- Coordinated marketing and sales promotions to enhance product visibility and sales using social media platforms such as Facebook, effectively supporting the sales team and engaging with customers to boost sales and client satisfaction
- Contributed to implementing a vendor-managed inventory system, reducing excess storage costs and improving stock management, leading to 10-20% cost reduction
- Worked closely with 7 vendors to establish clear communication channels and set up regular inventory reviews, ensuring alignment on stock levels and forecasts
- Assisted in brainstorming and formulating strategies to improve sales techniques, marketing approaches, and client engagement, leading to a 15% increase in sales performance and improved customer interactions by 20%
Strategy Intern at 360 one WAM limited (2023-07 – 2023-08)
- Managed communication with shareholders, providing updates on financials and strategy, improving investor retention by 10-20% through transparent and timely information sharing
- Organized investor meetings and conferences, effectively resolving shareholder concerns and strengthening investor relations, resulting in a 15-25% boost in shareholder satisfaction
Marketing Intern at Procter & Gamble (P&G) (2023-05 – 2023-06)
- Analyzed leadership approaches, enhancing insights into the effectiveness of corporate practices and their impact on organizational success and societal change involving evaluating specific metrics that reflects both
- Conducted research by online surveys distributed through platforms like Google Forms to gather direct insights from consumers about their preferences, purchasing behavior, and brand loyalty. to identify trends and competitor activities
- Used WordPress for blog management and content publishing, and leveraged Google Analytics to track website traffic and user behavior; This data-driven approach optimized content, reducing time spent on strategies and enabling quick adjustments
Education
MSc in Marketing – University of Bath (2025-09 – 2026-09)
BA. in Economics – St. Xaviers College, Mumbai, India (2021-08 – 2024-04)