
Elamparithi
UGC & Performance Video Editor | Paid Social Ads | AI-Powered Visual Storytelling
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About
Performance-focused UGC Video Editor with 9+ years of editing experience and deep hands-on expertise in paid social advertising for Meta & TikTok. Specialized in turning raw footage, scripts, and UGC assets into conversion-driven short-form ads using strong hooks, pacing, captions, and direct-response storytelling. Actively leverage AI tools (Runway, VEO, ElevenLabs, AI voice & asset generation) alongside Adobe Premiere Pro, After Effects, and Photoshop to increase creative output speed, testing velocity, and iteration efficiency.
Experienced working remotely with global teams, incorporating feedback fast, and optimizing creatives based on performance metrics and audience behavior.
Experience
Video Editor at Kandy for Scale (2025-01 – Present)
- Edit performance-driven UGC and paid social ads for international clients across Meta and TikTok
- Convert raw footage, scripts, and creative briefs into high-engagement, conversion-focused short-form ads
- Create multiple creative variations (hooks, pacing, CTAs, captions) to support rapid ad testing
- Apply captions, sound design, b-roll, motion elements, and pacing optimized for scroll-based platforms
- Collaborate with creative strategists and account teams to iterate based on feedback and performance goals
- Use AI video, image, and voice-generation tools (Kling, Higgsfield, Grok Image, HeyGen, Runway, ElevenLabs) to accelerate editing workflows, generate UGC-style assets, and increase creative output speed without compromising performance quality
Video Editor at Vosyn INC (2025-05 – 2025-10)
- Edit high-quality marketing videos tailored for digital campaigns and brand storytelling
- Use AI tools to streamline post-production and maintain visual consistency across content high-converting marketing principles
Founder at Unbounders Creation (Parithiist) (2016-01 – 2025-12)
- Founded and led a creative agency specializing in brand ads and marketing videos
- Directed full-cycle video production for clients across various industries
Education
Bachelor's Degree in Visual Communication – Bharathidasan University (2012-01 – 2015-12)