Govind Rajan

Management Professional with over 25 years of progressive experience in Banking, E Commerce, Trade Marketing, Sales, Distribution, Key account Management & Customer service. Multi-dimensional understanding, from a start-up to a traditional Indian firm, to an MNC with varied long stints in consumer electronics, payments solutions, and retail operations.

Head – Sales & Marketing at Shanthari Exports Private Limited (2021-01 – Present)

• Managing the 3 vertical operations of the group.
• Handling the marketing and sales function of the group
• Varied functions of marketing B2B, B2C, and key account management.
• Sales for ecommerce thru offline applications
• Vendor management for e commerce sales
• Managing the marketing and operation for key NASDAQ listed entities'
• Key account management and collections from corporate's

Co founder – Vice President – Retail Operations at Ipay Tech India Private Limited (2013-01 – 2020-12)

• Provided Business Strategies for various verticals
• Launched and handled the Direct Business Channel of the company.
• Training and getting ICC on board.
• Handled E-commerce backend.
• Launching for new products, categories and schemes
• Designing promotions and market them.
• Handing E-commerce vendors and ensuring SLA's.
• Instrumental in setting up the end-to-end operations.

National Sales Head (POS Business) at HSBC Global Payments (2010-01 – 2012-12)

• Pioneered the launch of a unique and premier venture in retail business, being the first of its kind in payment industry. Managed new product development, sales, marketing and customer service.
• Handled Payment Gateway business and launched direct currency conversion business.

ZSM South - Various roles at ICICI bank (2003-01 – 2010-12)

Started with Smart cards, Merchant acquiring, Retail Liabilities – both HH and Salary accounts also handled RFIG – Cooperative banks solutions.

• Handled all Sales & Marketing functions.
• Doubled sales.
• Tripled profits.
• Expanded markets.
• Exposed to various business segments from Smart cards, merchant acquiring, asset products and various liability products like Salary accounts.

Area Manager at ITC Ltd, ITD (1999-01 – 2003-12)

• Positioned brand.
• Handled pricing.
• Assessed and learnt competitor activities.
• Managed advertising, merchandising.
• Undertook market intelligence.
• Handled rural markets in AP, Karnataka, Maharashtra nad Goa
• Managed key accounts, Horeca segments
• Launched various tobacco brand and FMCG products

Senior Sales Executive at BPL Ltd. (1998-01 – 1999-12)

• Head of the Sales and Marketing function for the state.
• Inculcated a consumer orientation in the entire sales effort.
• Dealer Management
• Exposed to launch of various Consumer Electronics products

MBA – Institute of Technology and Management (ITM) (1996-01 – 1998-12)

B.Com in B.Com (Hons.) – Wesley Degree College (1993-01 – 1996-12)

Advanced Diploma in Systema Management – NIIT