Harsh Sharma

Creative, results-driven Hindi Content Writer, Copywriter, and AI-Powered Content Specialist with 10+ years of experience across journalism, digital media, and advertising. Expert in crafting SEO-optimized, engaging content for print, digital, and social platforms. Experienced in podcast hosting, interviews, scriptwriting, brand storytelling, and PR campaigns.

Strong in ideation and execution of revenue-driven content and advertising strategies. Proficient in AI tools like ChatGPT, Jasper, and Copy.ai to scale content quality and reach. Focused on delivering impactful content that connects with global audiences.

Manager at DB Corp Ltd (2022-01 – Present)

Manager responsible for client management, branding content development, collaboration with graphics teams, business news writing, field reporting, content policy development, feature writing, and AI-powered scriptwriting.

• Conducted in-depth interviews with clients to understand their advertising needs and objectives, enabling the development of customized strategies that align with their brand vision
• Created compelling branding content tailored to each client's unique requirements, enhancing their market presence and audience engagement
• Partnered with the graphics department to design and produce visually appealing advertisements, ensuring alignment with client expectations and campaign goals
• Authored insightful business news articles, delivering up-to-date and relevant information to readers and strengthening the publication's credibility
• Conducted on-site reporting to gather firsthand information for business news stories, ensuring accuracy and depth in coverage
• Developed innovative content policies for advertising, adapting to emerging market trends and client needs to improve campaign effectiveness
• Wrote in-depth feature articles exploring complex topics, providing readers with comprehensive insights and engaging narratives
• Writing creative scripts for videos, podcasts, and advertisements using AI assistance
• Utilized AI tools for Hindi content optimization and audience engagement

Social Media Content Writer & Analyst at Windchimes Communications Pvt. Ltd. (2021-01 – 2022-12)

Social Media Content Writer & Analyst with expertise in content creation, strategy development, content planning, collaboration, performance analysis, AI-assisted optimization, trend adaptation, and client interaction.

• Developed engaging and creative content tailored for various social media platforms, including captions, slogans, and posts, while maintaining brand consistency
• Wrote high-quality, SEO-friendly content for social media platforms, blogs, and client campaigns to enhance online presence and engagement
• Designed and executed social media strategies for client campaigns, including product launches, seasonal promotions, and brand awareness drives
• Created and managed detailed content calendars, ensuring timely scheduling, approvals, and uploads
• Collaborated with design teams to produce high-quality visuals, videos, and graphics to enhance content appeal
• Monitored social media analytics using tools to evaluate key performance metrics (KPIs) such as engagement rates, clicks, and shares. Prepared detailed reports and provided actionable insights for strategy improvement
• Leveraged AI-powered tools to analyze audience engagement and optimize content strategies based on real-time insights
• Leveraged trending hashtags, viral formats, and innovative ideas to keep content relevant and engaging
• Used AI-based scheduling tools for automated content posting, audience interaction, and sentiment analysis to enhance engagement
• Maintained close communication with clients to gather requirements, incorporate feedback, and deliver high-quality, timely content

Senior Sub-Editor at Dainik Bhaskar, Jabalpur-Nagpur Group (2018-01 – 2021-12)

Senior Sub-Editor responsible for news creation, data storytelling, infographic content, research-based stories, content development, and multi-topic coverage.

• Developed accurate and engaging news content across diverse topics, including national, international, sports, entertainment, health, and politics
• Analyzed complex data sets to create impactful data-driven stories, simplifying them for reader understanding
• Designed visually appealing and informative infographics to complement news stories and enhance audience engagement
• Conducted in-depth research for feature and investigative stories, ensuring accuracy and depth in reporting
• Produced high-quality articles adhering to the publication's editorial guidelines and maintaining a consistent tone and style
• Ensured timely coverage of a wide range of topics, balancing editorial priorities with audience interests

Anchor & Field Reporter at DNN News Channel (2017-01 – 2018-12)

Anchor & Field Reporter responsible for news reporting, field reporting, hosting live shows, conducting interviews, and presenting news content.

• Played a key role in news reporting, field reporting, and hosting live shows, covering various local, national, and international events
• Conducted on-the-ground field reporting, gathering first-hand information from events, interviews, and breaking news stories
• Actively contributed to the news writing and presentation processes, ensuring accurate and engaging content for the audience
• Collaborated with the team to prepare and deliver news reports on societal, political, and cultural topics
• Conducted interviews and covered live bulletins and special programs, reporting directly from the field
• Utilized effective communication and storytelling skills to strengthen the channel's image and connect with the audience

Reporter at Raj Express News Paper (2014-01 – 2017-12)

Reporter responsible for field reporting on diverse beats, conducting interviews, research and fact-checking, editorial collaboration, breaking news coverage, and feature stories.

• Conducted field reporting on diverse beats, including RTO, NGT, Pollution Board, Lifestyle, Entertainment, Sports, Art & Culture, and social issues
• Led interviews with prominent figures to gather insights and develop in-depth articles and reports
• Performed thorough research and fact-checking to ensure the accuracy and credibility of news stories
• Collaborated with the editorial team to create engaging, reader-focused content for publication
• Played a key role in covering breaking news, providing timely updates under tight deadlines
• Contributed to feature stories and special reports, enhancing the publication's content diversity and appeal

Master of Arts in Broadcasting Journalism – Makhanlal Chaturvedi National University of Journalism & Mass Communication (2012-01 – 2014-12)

Bachelor of Commerce in Commerce with Computer Application – Barkatullah University (2008-01 – 2011-12)