Harshal Mankame

Commercial Artist with 10+ years of hands-on agency experience and technical mastery in FMCG brands, specializing in Product Innovation for print, web, 3D and digital media. Creative inputs, innovative concepts, total mastery over attention-grabbing, yet functional graphic design with an eye for print/production related relevance. Also adept at brand-building promotional ideas in new media.

Senior Visualizer at SIGMA (2022-03 – Present)

Designed FMCG product packaging and brand consistency and enhance visual appeal. Created detailed product mockups, providing realistic representations of final designs for client approval. Developed 3D mockups to improve visual presentation and support marketing campaigns. Specialized in artwork separation processes, upholding high-quality print standards across all projects.

• Designed appealing FMCG packaging
• Created realistic product mockups
• Developed 3D mockups for marketing

Senior Visualizer at M VICTORY DIGITAL DUBAI (LLC) (2018-10 – 2022-03)

Crafted engaging packaging & labels, designed brochures & marketing POS, created logos & sales collateral. Developed Point of Sale (POS) materials for marketing and sales, driving in-store promotions and product interest. Utilized 3D visualization techniques for creating realistic packshots and exhibition stalls, enhancing product presentation at trade shows and events.

• Designed engaging product packaging
• Created effective marketing POS materials
• Boosted in-store promotion & interest

Senior Visualizer at SUBALA COMMUNICATION PVT. LTD. (2012-06 – 2018-10)

Conceptualized and designed packaging labels and cartons to enhance product appeal and provide clear information. Created engaging brochure layouts to effectively communicate marketing messages and brand values. Developed fixtures for retail spaces, optimizing product visibility and aesthetic appeal. Produced innovative magazine advertisements, contributing to increased brand recognition and customer engagement.

• Designed corporate stationery, ensuring brand consistency across all company communications.
• Performed high-quality image retouching to create visually appealing marketing materials.
• Enhanced label designs for appeal
• Crafted brochures for brand message
• Optimized retail space fixtures
• Boosted brand with magazine ads

Senior Visualizer at ALIA BARDING PVT. LTD (2010-11 – 2012-10)

Designed a comprehensive range of marketing materials, including packaging labels, stationery, and posters, aligning with brand guidelines and market trends. Executed professional photography assignments to produce high-quality images for various marketing initiatives. Applied advanced image retouching techniques to enhance visual content and ensure consistency across all media platforms.

Developed creative designs for Point of Sale (POS) materials, supporting sales and marketing objectives through visually compelling displays.

• Crafted brand-aligned marketing materials
• Produced high-quality marketing images
• Enhanced visuals with expert retouching
• Designed POS materials to boost sales

Illustration & Visualizer – L.S. Raheja School of Art (2008)