Senior Design Consultant at BitsSens (2026-06 – Present)
- Worked on brand identity, design system, marketing materials and public facing website of LaserData client as a designer and a frontend engineer
- Laid the foundation and the design strategy/ language for the Terminal Operating System product for Rudrani.
- Pitched my DesignControl.app as a AI force multiplier for the AI age design aspect & got companies backing to further enhance and modify the product as a complete AI based design solution.
Web Designer at Digital Avenues (2025-09 – 2026-05)
- Product Revamp: Redesigned and launched a bug-hunting platform within 2 months, clearing a 3-year backlog for release and optimizing user journeys and business workflows.
- Product Acceleration: Improved PMS and business development applications and made them launch ready within 5 months using rapid design execution, design to code and AI assisted prototyping.
- Design Systems: Created scalable design systems from scratch, improving consistency and accelerating developer hand-offs by standardizing component usage, states and animations. And leveraging ServiceNow (ITSM/ ITIL) to smooth-line changes, feature updates etc.
- AI-Assisted Design: Leveraged AI tools for faster ideation, prototyping, iteration and visual exploration across product features and for quick design handovers.
- Flow & Process Standardization: Used ServiceNow to create SOPs, knowledge articles, change manuals, ITSM/ ITIL flows and reporting & analytics dashboards for stakeholder & team's work visibility.
Senior UI/UX Designer at NextZenMinds (2024-09 – 2025-08)
- Product Design: Designed responsive interfaces for in-house products like Hawkshield (cyber-security), Ai-Engage (AI based marketing), NZFiles (Smart file storage & processing) and NZCares (HMS).
- Client Delivery: Delivered dashboards and UX frameworks for global clients including Oblinq, RySense, CLEC Fashion and many more.) working on their dashboard design, application design, pitch presentations, social media post & websites.
- Vibe Design Application: Utilized AI-assisted workflows to accelerate design iterations & improved design-to-code handovers by providing coded components from design files.
- UX Strategy: Defined user journeys, Information Architecture, provided competitive analysis, UX Research and interaction patterns to enhance usability and engagement.
Associate UI/UX Designer at DesignWings (2024-01 – 2024-06)
- Rapid Prototyping: Created UI/UX/CX solutions built on the fundamentals of Human-Computer Interaction, design systems and interaction.
- Data-Driven Design: Leveraged user testing, surveys and user interview to analyze data and create friction less, resilient user solutions. Used Business Intelligence tools to create pitch for product direction to stakeholders.
- Instructed junior designers and improved the design knowledge consolidation by creation design systems & design documentation from scratch.
System Engineer at Tata Consultancy Services (2019-06 – 2024-01)
- Product Solutions: Designed & delivered 12+ data-driven solutions enhancing analytics, reporting, and decision-making.
- Client Engagement & SPOC Ownership: Acted as the single point of contact (SPOC) for clients, managing end-to-end communication, requirements alignment & project coordination while ensuring timely delivery.
- Performance Optimization: Designed systems improving search-to-transaction speed by 23%.
- Compliance Systems: Built ticket & change tracking systems saving monitoring efforts by 6 days.
- SME Ownership: Managed 6 applications across change, deployment, service, and incident management.
- Design Thinking Application: Applied UX thinking in dashboard and analytics solutions for improved usability in healthcare environment.
- Automation: Developed 7 Python automations saving 190+ hours/month.
- Dashboard Design: Proposed, designed & created Power BI and ServiceNow dashboards which improved operational visibility for project stakeholders & individual contributors.
- System Reliability: Improved application availability to 99.98% by creating better SOPs while doing design & architecture documentation.
