Hridya Krishna

Menswear and streetwear designer with experience across product development, garment construction, technical design, and e-commerce. Skilled in translating concepts into production-ready products through technical flats, tech packs, trend research, and cross-functional collaboration. Experienced working with both established brands and startup labels across India and international markets.

Menswear Designer – Product Development & E-commerce Integration at Linen Trail (2025-04 – Present)

• Independently developed technical flats, tech packs, specification sheets and production documentation for 81 menswear styles spanning casual wear and formalwear, managing the product development process from concept to production readiness.
• Assisted in product photoshoots for the online store, contributing creative direction and ideas on set.
• Collaborated with the team on website content to support how products were presented to customers.

Streetwear Designer at Goodwill Hunt Design Studio (2024-09 – 2025-02)

• Conducted trend research and developed moodboards to shape the creative direction of a minimal menswear streetwear brand.
• Designed unisex products through the full collection development process, from concept creation, design research and technical sketches to sample development.
• Contributed to building the brand identity from the ground up, helping define the visual language of the brand.

T-Shirt Designer – Freelance at Zip Zap Trading LLC (2024-02 – 2024-06)

• Designed t-shirts and co-ord sets, handling everything from print development through to the final product.

Knitwear & Graphic Designer at Evora Retail Pvt Ltd (2023-08 – 2023-12)

• Designed loungewear and lingerie products, contributing to apparel development, print creation, technical specifications and cross-functional collaboration with merchandising teams.
• Designed and produced company catalogues, order books and marketing materials used across internal and customer-facing communications.

Design Intern – Smiley (Menswear) at Lifestyle International Pvt Ltd (2022-01 – 2022-04)

• Contributed to the SS23 menswear collection from trend research and market analysis through to final designs.
• Created graphics and assisted in retail presentations, working closely with the head designer.

Bachelor of Design in Fashion Design – Manipal School of Architecture and Planning (2019 – 2023)