SEO Specialist → SEO Specialist I → Promoted to SEO Specialist II - InsightGeeks Solutions Pvt. Ltd
(2023-10 - 2026-06)
Managed end-to-end SEO for the company's in-house iGaming website, implementing On-Page, Technical, and Off-Page SEO strategies.
- Increased Domain Authority from 11 to 36, improving overall search visibility
- Achieved 60%+ growth in organic traffic and generated 20+ qualified organic leads per month
- Ranked content in AI Overviews and Featured Snippets through content optimization, technical SEO, and authority-building strategies
- Performed technical audits using Screaming Frog and Google Search Console to improve crawlability and indexing
- Created SEO-friendly content structures and optimised existing content based on search intent and keyword opportunities
- Improved internal linking to enhance user navigation and page authority
- Executed off-page SEO strategies through quality backlink acquisition and referring domain growth
- Managed community engagement and content promotion through Reddit and Quora to improve brand visibility and referral traffic
- Analyzed competitors and identified growth opportunities to improve organic performance
- Managed SEO tasks and project workflows using JIRA
- Published and optimized SEO-friendly blogs and landing pages using WordPress CMS, ensuring proper formatting, metadata, internal linking, and schema implementation
- Collaborated with content and development teams to implement SEO recommendations
Digital Marketing Executive - New Tech Fusion Cyber Tech Pvt. Ltd
(2023-05 - 2023-10)
My daily task was to implement technical, on-page, and off-page SEO strategies to boost organic traffic and rankings for client websites and companies own websites.
- Conducted keyword research to improve search rankings and organic traffic
- Optimised meta titles, descriptions, headings, and website content
- Worked with developers to resolve technical SEO issues and improve website performance
- Built high-quality backlinks to increase domain authority and rankings
- Created and optimised SEO-friendly content strategies
- Performed technical SEO audits and fixed crawlability and indexing issues
- Monitored website performance using Google Analytics, Google Search Console, and other SEO tools
- Published and managed website content using WordPress
Digital Marketing Executive - India Infotech
(2021-10 - 2023-03)
Developed and executed off-page SEO strategies through link building to improve website performance, visibility, and keyword rankings on Google's SERPs.
- Executed off-page SEO activities, including link building, guest posting, citations, and niche outreach
- Performed website audits, competitor analysis, and keyword research
- Managed Local SEO, including Google Business Profile optimization, rank tracking, and SEO reporting
- Improved keyword rankings and website visibility across multiple projects
SEO Reports Auditing - India Infotech
(2022-09 - 2022-09)
- Understood client requirements and business goals
- Developed SEO strategies based on client needs
- Coordinated with content and development teams for SEO implementation
- Mentored new team members on SEO processes
- Managed weekly and monthly client reporting
- Monitored SEO performance and project progress
Internship - Vinfotech
(2020-11 - 2021-02)
- Onboarded new users to the mobile application to increase user transactions
- Engaged with users daily to improve app activity, comments, and overall interaction
- Promoted city-wide events on the application to increase user reach and engagement
- Organised promotional campaigns across residential areas to boost application awareness
- Worked as a journalist by interviewing local authorities, conducting vox pops, and opinion polls
- Completed the probation period from 22 Dec 2020 to 8 Feb 2021
