Ishita Varun

Market research professional with 4+ years of experience, generating over $600K in new business through 500+ SME engagements and delivering 15+ primary research studies for global consulting clients. Designed and executed qualitative and quantitative research—including IDIs, focus groups, and surveys—driving strategic market entry decisions and achieving 50%+ market share across multiple projects. Translated complex consumer data into actionable recommendations while mentoring 10+ analysts to elevate team performance.

SENIOR RESEARCH ANALYST at High Beam Global (2024-10 – Present)

• Applied rigorous project management methodologies to design and execute 15+ end-to-end primary research studies, ensuring all qualitative and quantitative deliverables met strict timelines and quality standards.
• Synthesized consumer insights from primary and secondary research into actionable reports, delivering strategic recommendations that informed client go-to-market and investment decisions.
• Collaborated with cross-functional teams and account managers to align research objectives with client goals, ensuring insights directly addressed business challenges.
• Mentored 10+ junior analysts on qualitative and quantitative research methodologies, improving team efficiency and research quality.
• Currently manage a team of 4-5 analysts
• Gathered and analyzed client feedback post-engagement to refine research approaches, improving client retention and repeat engagement rates.
• Recognized with the 'Pat on the Back 2025' award for exceptional contributions to revenue strategy and consumer insight delivery.

SENIOR RESEARCH ANALYST at Netscribes (2023-08 – 2024-03)

• Led Market research and consulting projects for global clients (EYP, Roland Berger, Kearney, Bain, PwC), managing primary and secondary research and driving actionable insights for strategic market entry and investment decisions.
• Managed more than 500 successful SME engagements, generating over $600,000 in new business; recognized for early promotion and top global performance.
• Produced actionable consumer and market insights by developing interactive dashboards and performing rigorous quantitative analysis to drive data-informed strategy decisions.
• Delivered niche market research and competitive intelligence for global clients, identifying market gaps to achieve more than 50 percent market share in multiple strategy projects.
• Secured new global client contracts, mentored and trained more than 10 associates, and strengthened cross-functional collaboration across North America, APAC and Europe.

SENIOR RESEARCH ANALYST at High Beam Global (2022-02 – 2023-08)

• Led end-to-end primary market research projects, conducting 100+ IDIs and focus group discussions (FGDs) with senior and C-suite executives across legal, consulting, and financial sectors.
• Successfully managed a complete team transition for a key client, ensuring smooth business continuity through comprehensive project management and stakeholder engagement.
• Built and maintained strong relationships with C-suite executives to tailor leadership hiring strategies aligned with evolving client business objectives.
• Maintained consistently high client satisfaction by coordinating cross-functional collaboration and transparent communication throughout recruitment lifecycles.
• Awards: 1. Fantastic new comer (exceptional performance in initial three months) 2. Special appreciation (managing TAT and deliverables) 3. Spotlight award (annual outstanding contributions)

MBA/PGDM in Marketing – G L Bajaj Institute of Technology & Management (2022-12)

B.A in Arts & Humanities – University of Delhi (2019-12)