Brand Growth Consultant - Brand Visage Communication
(2025-06 - 2026-05)
- Participate in brainstorming sessions to develop innovative campaign ideas and strategies.
- Create and oversee in-house content production for social media platforms, ensuring consistency with brand messaging and tone.
- Manage content calendars and collaborate with internal teams to produce engaging content tailored for different audiences.
- Create detailed campaign reports and insights to track performance metrics and guide decision making.
- Develop compelling pitch decks to present strategies and outcomes to stakeholders.
- Stay updated on market trends and industry benchmarks to enhance campaign effectiveness and engagement.
- Monitor social media platforms for engagement opportunities, community interaction, and audience feedback, ensuring timely responses and fostering positive relationships.
- Track competitor activities on social media and identify new opportunities to enhance brand presence.
- Lead and manage the influencer marketing team to drive collaborations and campaigns that align with brand objectives.
- Work closely with the performance marketing team to analyze ad performance, identify high performing creatives, and optimize campaign results.
Brand Growth Manager - Brand Visage Communication
(2023-10 - 2024-11)
- Participate in brainstorming sessions to develop innovative campaign ideas and strategies.
- Create and oversee in-house content production for social media platforms, ensuring consistency with brand messaging and tone.
- Manage content calendars and collaborate with internal teams to produce engaging content tailored for different audiences.
- Create detailed campaign reports and insights to track performance metrics and guide decision making.
- Develop compelling pitch decks to present strategies and outcomes to stakeholders.
- Stay updated on market trends and industry benchmarks to enhance campaign effectiveness and engagement.
- Monitor social media platforms for engagement opportunities, community interaction, and audience feedback, ensuring timely responses and fostering positive relationships.
- Track competitor activities on social media and identify new opportunities to enhance brand presence.
- Lead and manage the influencer marketing team to drive collaborations and campaigns that align with brand objectives.
- Work closely with the performance marketing team to analyze ad performance, identify high performing creatives, and optimize campaign results.
Campaign Manager - Earth Rhythm
(2023-06 - 2023-09)
Contract Basis
- Strategised and executed end to end social media campaigns to enhance brand awareness and engagement.
- Collaborated with influencers and creative teams to develop impactful campaign content aligned with brand values.
- Managed multi-platform campaigns, optimising performance using analytics tools and real-time insights.
- Monitored trends to innovate strategies and drive audience engagement across diverse channels.
- Ensured consistent messaging by coordinating with cross functional teams, maintaining brand integrity.
Influencer Marketing Manager - Freeskout
(2022-03 - 2023-05)
- Developed and executed influencer marketing strategies, driving brand awareness and engagement.
- Conducted influencer research, selecting those aligned with brand values and target audience.
- Managed influencer relationships, ensuring effective communication and creative collaboration.
- Tracked campaign performance, optimized for better reach, engagement, and conversions.
- Created and managed in-house content for social media, ensuring brand consistency.
- Generated performance reports, presenting key metrics, ROI, and recommendations.
- Stayed updated on industry trends, competitor campaigns, and emerging platforms.
- Ensured compliance with advertising regulations and fostered genuine influence