Jaiprakash L K

Dynamic Senior Branch Manager at HDB Financial Services (8+ years), with prior leadership at ICICI Bank, HDFC Bank, YES Bank, and ING Vysya Financial Services Ltd. 20+ years mastering retail assets (Mortgage/HL, BL/PL/LAS, Gold Loans) and driving 100% cross-sales of MF, insurance, and general insurance per loan—consistently achieving 100% sales budgets, superior customer service, and rigorous internal audit controls while leading 40-member teams. Internationally awarded in Dubai and Malaysia (Kuala Lumpur) for exceptional performance.

Sr Branch Manager (Lending) - HDB Financial Services Ltd.

(2017-07 - 2025-07)

• Yearly achieved 100% of AOP with quality portfolio 70% with New customer, 30% existing base under Pre approved campaign while managing the cost.
• Achieved 100% Sales productivity with 90% sales staff on boarded and delivering of Min 5 productivity including Gold Loan units per officers.
• Achieved 100% process management while maintained write rate @35% and audit score @90% and above.
• Achieved Portfolio management of managing the risk with collection efficiency 95% in current and 85% in 1-30 bucket. overall bounce percentage within 1.5%
• Mastered People Management mentoring, training and orientation of new resources while spending time in joint calls ie., Sales, Credit PD, Collection orienting all new roles and resources ie, Sales, Credit, collection, Operations.
• Gold Loan Olympic contest under Branch Manager Category. BRONZE WINNER for the FY. 2019
• Best performer in General Insurance Business in association with HDFC Ergo for the FY 2023.
• Branch Certificate for GI Penetration as cross sales in all the loan products
• Branch Recognition for 100% E Nach penetration

Branch Manager / Customer Service Manager - ICICI Bank Ltd. - Hyderabad (2010-2012), Belgavi (2012-2014)

(2010-03 - 2014-11)

To handle team of sales officers, motivate and train to achieve the targets. To achieve NCA CASA/ Assets products viz Housing/ Auto /Personal/LAP /Gold Loan cross selling of third party products to deepening the relationship value. To ensure the newly opened account are maintaining the M+1, and M+n to increase the value buildup in the overall CASA growth and Assets products.

To achieve the attachment products for transactional banking targets to ensure the stickiness. To acquire the HNI accounts, Government and IVY current accounts to increase the value targets and Business banking solutions.

• Achievement of CASA / Assets targets and benchmarks.
• Achieved award of excellence from RBH as Emerging stars of south October, November, December, and January 2013-14 consistently.
• Achieved award of excellence from RBH as stars of south for August, sep2013.
• Achieved award of excellence from RBH as The Value Builder FY2014-15.

PB Sales - Retail Banking / Relationship Manager HNW - HDFC Bank Ltd. - Jayanagar / RT Nagar Branch

(2008-01 - 2010-12)

Sales: Acquiring, Enhancing, Deepening and retention, Portfolio Management Customer Services, Operations Achievement of income plans and other benchmarks.

• Achieved 13 laces of income within 5 months from date of portfolio take over.
• Achieved the benchmark of 4 sales per day in the 5th month from the date of portfolio takeover.
• One of the RM's to earn incentive in 5th month from date of portfolio taken over.

Asst Sales Manager / Unit Head (Team Sales Leader) - Yes Bank Ltd.

(2006-06 - 2008-01)

Retail Banking - Wealth Management. Got promoted on 1st July, 2007 as Unit Head (Team Sales Leader)

Relationship Manager - ING Vysya Financial services ltd.

(2002-07 - 2006-06)

Specialize in wealth management Services, portfolio construction to the retailers, Corporate and HNI clients.

• One of the only member of a 25 batch recruited Got promoted as Team Sales Leader in 1st July, 2007.
• Won Yes Bank National Sales Head (NSH) Trophy for outstanding performance.
• Only a person to Qualified for Semi Annual conference held at DUBAI to receive CERTIFICATE OF MERIT in Appreciation on 28th April, 2007 for the campaign Cruise to DUBAI
• Qualified for Annual Conference held at Malaysia (KULA LUMPUR) to receive CERTIFICATE OF MERIT in Appreciation in the month of June, 2007 for the campaign NO LIMITS
• Generated INR Rs.325 lakhs Business of Mutual funds and 22 lakhs of ULIP investments.

B.com - Karnataka University Dharwad

MBA - Finance - Karnataka University Dharwad

UGC NET - UGC (2025-12)