Assistant SEO Manager - Diamondere Pvt Ltd
(2021-06)
Managed and optimized the e-commerce website Diamondere for organic growth.
- Improved organic visibility through technical SEO, category page optimization, and content enhancements.
- Improved rankings for high-intent transactional keywords across product and category pages in competitive jewelry search segments.
- Worked closely with product and development teams to implement SEO recommendations related to crawlability, indexing, site architecture, and page performance.
- Collaborated with the content team to optimize blogs and product pages for search intent.
- Implemented advanced SEO techniques, including product, video, FAQs and review schema to enhance rich snippet visibility.
- Optimized pages and blogs for AI-driven search experiences and generative search visibility.
- Optimized multilingual websites (US & UK), including successful hreflang implementation for targeted regions.
- Conducted mobile and desktop performance analysis, improving site speed by 50-60% through technical SEO improvements.
- Managed link-building initiatives, including sponsored guest posting.
- Managed Google Merchant Center feed optimization to improve product visibility and data quality.
- Engaged with relevant Reddit communities to support brand visibility and AI-driven search discovery.
Sr SEO Executive - Parity Cube Pvt Ltd
(2017-08 - 2021-04)
- Optimized websites including Zingoy.com and affiliate platform Cuelinks.com.
- Improved traffic for Zingoy and Cuelinks through On-Page and Off Page strategies.
- Ranked competitive keywords on SERP.
- Conducted SEO analysis and provided recommendations to product and development teams.
- Optimized product and category pages for better organic performance.
- Implemented schema for shopping, gift card, and occasion-based pages.
- Performed technical SEO and site speed analysis with regular reporting.
- Executed link-building campaigns including guest posting and blogger outreach.
- Supported Facebook content initiatives and assisted with Facebook Ads.
- Created and optimized Google Shopping feeds for Zingoy products.
- Coordinated influencer and YouTube collaborations for campaigns.
- Worked on multilingual website SEO.
- Wrote SEO blogs related to movies, smartphones and gadgets.
SEO Specialist - Monginis Food Pvt Ltd
(2015-05 - 2017-04)
Managed SEO for the corporate website to improve organic visibility.
- Analyzed websites and recommended SEO-friendly changes to design and development teams.
- Optimized content to increase organic traffic and keyword rankings.
- Implemented schema markup and knowledge graph optimization.
- Optimized Google Business Profiles for 650+ Monginis outlets.
- Managed online reputation through ORM activities.
- Supported affiliate marketing and email marketing initiatives.
- Worked on text ads and Google Shopping feed optimization.
SEO & Link Building Expert - Pixel4Media
(2011-01 - 2014-12)
- Executed on-page and off-page SEO for websites in health and finance verticals.
- Performed keyword and competitor analysis.
- Used Google Analytics and Google Webmaster Tools for performance tracking.
- Improved organic rankings for client websites including Tandurust, Healthiro, and Simple-Remedies.
SEO Engineer - RV Media Solution ltd
(2010-03 - 2010-12)
- Article, Directory and Social Bookmarking Submission.
- Blog commenting, Forums posting & Profile creations.
- Worked with clients including Biogetica, Inhairit, DVDLink.ca, and Onketing.
Data Entry Operator - Niche Merchant
(2005-01 - 2007-12)
- Conducted web research to collect business data and email information.
- Used tools such as EditPlus, WebMerge, and Handy for data editing and uploading.
