Jaya Vardhan

MBA candidate with experience in B2G sales, market research, and data analytics across technology & multiple domains. Currently working as Executive – Key Accounts, driving government outreach, pipeline management, and solution pitching for AI and cloud-based products. Proficient in Excel, SQL, Power BI, and Tableau, with strong capabilities in data analysis, dashboards and insight generation.

Experienced in GTM strategy, and stakeholder engagement, enabling targeted positioning of technology solutions. Demonstrated ability to collaborate with cross-functional teams (Technical) to deliver customized, client-centric solutions. Strong foundation in data-driven decision-making, problem-solving, combining analytical and client-facing skills.

Executive (Key Accounts) at Aska Technolgies (2026-03 – Present)

• Initiated outreach to 20+ government departments across state and central levels, building early-stage relationships with key decision-makers in public sector organizations.
• Developed and managed a structured sales pipeline of 30+ qualified leads using CRM tools, ensuring consistent follow-ups and improved engagement tracking
• Conducted 10+ product presentations and demos for government stakeholders, effectively communicating value propositions of AI-based and cloud technology solutions
• Researched and analyzed market trends, government requirements, and competitor offerings, enabling targeted positioning of solutions in BFSI, law enforcement, and e-governance sectors
• Collaborated with cross-functional teams (marketing, product, and technical) to customize proposals and align solutions with specific departmental needs, enhancing proposal relevance
• Prepared and delivered tailored proposals, quotations, and documentation for public sector clients, ensuring compliance with formal procurement and communication processes.

Marketing Intern at Wonton Consulting Private Limited (2025-04 – 2025-06)

• Analyzed customer segments and translated insights into targeted GTM and lead generation strategies
• Conducted market research, competitor benchmarking and funnel analytics to refine product positioning
• Orchestrated email campaigns via Contact Out/Clearbit, tracking campaign KPIs and pipeline metrics

Engineer at Subros Limited (2022-07 – 2023-08)

• Executed planning and execution strategies that reduced inventory by 15% and improved line efficiency.
• Implemented process optimization initiatives using Lean methodologies, reducing waste and setup time
• Minimized resource wastage by 25%, analyzing operational data to identify inefficiencies and optimize workflows.
• Reduced inventory by 10% across models, coordinating with multiple vendors and internal stakeholders.
• Enhanced scalability by 15% across plants, ensuring seamless production and optimized parts management
• Gained strong exposure to data-backed decision-making, process analytics, and performance tracking.

Master of Business Administration (MBA) in Business Administration – Indian Institute of Management Sambalpur (IIM Sambalpur) (2024-07 – 2026-04)

Bachelor of Technology in Production Engineering – National Institute of Technology Calicut (NIT Calicut) (2018-08 – 2022-05)