Jeni Banik

Assistant Manager - Content Specialist with 7 years of experience in LinkedIn profile management, content strategy, and ATS-optimized content writing, helping professionals unlock high-impact career opportunities across global markets. Expertise in handling LinkedIn clients end-to-end, including profile optimization, generating engaging posts using SEO, increasing profile reach, and building strong personal brands for mid-to-senior professionals and CXO-level leaders. Currently leading and mentoring a team of 15+ content writers, ensuring quality delivery of LinkedIn content, resumes, and career solutions aligned with industry standards.

Proven ability to collaborate with clients (B2C), manage escalations, resolve queries, and deliver tailored career strategies through data-driven insights and keyword optimization. Adept at crafting compelling personal branding narratives, interview preparation content, and domain-specific content across IT, Healthcare, Finance, Engineering, and more. Backed by strong experience in academic and technical writing, research, editing, and client communication, consistently delivering high-quality, error-free, and impactful content that drives results.

Assistant Manager - Content - Coolboots Media Pvt. Ltd. - Gurugram

(2026-07)

• Leading and mentoring a team of 15 content specialists to deliver high-quality content, handling end-to-end LinkedIn job hunt and personal branding services for customers within defined TATs.
• Managing end-to-end LinkedIn profile optimization for clients, including employers and professionals, enhancing profile reach, follower growth, profile reach, and engagement through strategic content and keyword alignment.
• Developing and executing LinkedIn content strategies (posts, comments, profile updates) to strengthen personal branding and improve recruiter visibility.
• Collaborate directly with B2B and B2C clients to gather requirements, provide career consultation, and deliver tailored solutions, while effectively handling queries and escalations.
• Handling leadership & business profiles (CXO-level), ensuring global standards, keyword optimization, and a 95%+ success rate.
• Plan and execute weekly LinkedIn branding activities aligned with the client's career goals and target audience.
• Build targeted connections with industry leaders, recruiters, peers, creators, alumni, and relevant company professionals.
• Strengthen professional presence, reach, and credibility through consistent LinkedIn activity and content positioning.

Senior Associate - Content - Coolboots Media Pvt. Ltd. - Gurugram

(2024-07 - 2026-06)

• Leading and mentoring a team of 15 content specialists to deliver high-quality content, handling end-to-end LinkedIn job hunt and personal branding services for customers within defined TATs.
• Managing end-to-end LinkedIn profile optimization for clients, including employers and professionals, enhancing profile reach, follower growth, profile reach, and engagement through strategic content and keyword alignment.
• Developing and executing LinkedIn content strategies (posts, comments, profile updates) to strengthen personal branding and improve recruiter visibility.
• Collaborate directly with B2B and B2C clients to gather requirements, provide career consultation, and deliver tailored solutions, while effectively handling queries and escalations.
• Handling leadership & business profiles (CXO-level), ensuring global standards, keyword optimization, and a 95%+ success rate.
• Plan and execute weekly LinkedIn branding activities aligned with the client's career goals and target audience.
• Build targeted connections with industry leaders, recruiters, peers, creators, alumni, and relevant company professionals.
• Strengthen professional presence, reach, and credibility through consistent LinkedIn activity and content positioning.

Senior Content Writer - Globalogy - Remote

(2024-02 - 2024-05)

• Delivered end-to-end career support, including professional development, cover letter writing, and LinkedIn profile optimization aligned with international standards.
• Conducted detailed profile analysis and job market research to position clients effectively across global opportunities.
• Collaborated directly with clients (B2C) to gather requirements and highlight key achievements, skills, and career goals.
• Developed customized, ATS-compliant resumes tailored to specific industries, roles, and geographic markets.
• Ensured high-quality, error-free deliverables with a strong focus on grammar, structure, and keyword optimization.

Content Editor - Walsons Healthcare - Gurugram

(2023-07 - 2024-01)

• Created and edited healthcare-focused content such as professional documents, technical writing for hospitals and medical professionals, and handled social media pages.
• Designed industry-specific standards highlighting clinical expertise, achievements, and career progression.
• Interacted with clients to gather requirements and deliver customized, globally aligned content solutions.
• Maintained strict quality standards by ensuring error-free, well-structured, and impactful content.

Content Writer - Y-Axis Solutions Private Limited - Hyderabad

(2022-01 - 2023-06)

• Crafted SEO content tailored to international job markets and country-specific requirements.
• Conducted one-on-one client interactions to identify core competencies, achievements, and career goals.
• Customized advertisement content to align with industry standards, job market & roles, and geographic hiring trends.
• Ensured delivery of high-quality, error-free documents within defined timelines.

Senior Academic Content Writer - Locus RAGS (Zucol Services Pvt. Ltd.) - Kolkata

(2019-03 - 2020-08)

• Produced 5,000+ plagiarism-free academic documents, including research papers, essays, and reports across multiple domains.
• Applied various citation styles (APA, MLA, Harvard, and Chicago) to ensure content accuracy and integrity.
• Supported peer reviews and quality checks to maintain high editorial standards.

Academic Content Writer - Royal Research - Kolkata

(2018-01 - 2019-03)

• Conducted in-depth research to create high-quality academic content across diverse subjects.
• Managed multiple projects simultaneously while adhering to strict deadlines and quality benchmarks.
• Ensured 100% plagiarism-free content with proper referencing and adherence to academic standards.

Freelancer - Content Writing - Freelance

(2020-09 - 2022-01)

Worked as a Freelancer in content writing for different organizations.

Bachelor of Technology - Civil Engineering - MAKAUT University