Jyoti Ojha
SENIOR MERCHANDISER
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About
Results-driven Senior Merchandiser with 7+ years of experience in home textiles, home decor textiles, made-ups, and lifestyle products. Expertise in product development, sourcing, costing, vendor management, production coordination, quality assurance, and shipment execution. Experienced in handling kitchen & table linen, home décor made-ups, aprons, shopping bags, tote bags, cooler bags, suit covers, and cotton & jute products.
Strong understanding of international buyer requirements, manufacturing processes, and export merchandising, with a proven track record of delivering quality products on time while optimizing cost.
Experience
Senior Merchandiser - Sagittaria Exports - Mumbai
(2025-06)
- Manage end-to-end strategic sourcing and procurement for textiles, successfully balancing premium quality standards with strict cost efficiency.
- Oversaw rigorous quality control processes and end-to-end shipment timelines to consistently fulfill tight delivery windows for international accounts.
- Cultivate and advance strategic relationships with global clients and primary suppliers to secure long-term commercial growth and business continuity.
- Direct all operational finances including purchase orders, vendor payment streams, and adherence to corporate budgets and cost targets.
- Coordinate the complete product development lifecycle, aligning innovative design concepts, prototyping, and systematic production planning.
- Developed shopper marketing collateral and successfully drove service innovation initiatives to enhance brand positioning.
- Manage private label brand strategies, including comprehensive quality control parameters, structured pricing models, and targeted promotional planning.
- Spearheaded critical vendor negotiations and solidified key supplier partnerships to yield enhanced commercial terms.
Merchandiser cum Production Manager - Dicitex Furnishing Pvt Ltd - Mumbai
(2023-01 - 2025-05)
- Acquired extensive hands-on expertise working with premium fabric structures including Dobby, Jacquard, and Chenille, integrating intricate and high-quality embroidery details.
- Represented the organization at premier home decor exhibitions in Mumbai to execute proactive trend analysis, competitor mapping, and strategic client engagement.
- Managed complete pre-production lifecycle covering conceptual designing, specialized fabric sampling, product photoshoots, lab-dips execution, and detailed commercial costing.
- Successfully pitched and sold design concepts to international and domestic buyers, securing bulk orders and establishing definitive delivery timelines.
- Advised and actively assisted on production follow-ups while serving as the primary liaison for internal and external communications between the mills, buyers, and executive management.
- Issued definitive shipping instructions, monitored precise logistics documentation, and took absolute accountability for pre-shipment inspections and final approvals.
- Supervised prompt payment follow-ups to optimize working capital cycles and maintain continuous operational cash flow.
Garment Merchandiser - Major Lifestyle Pvt. Ltd - Jaipur
(2018-11 - 2020-02)
- Monitored, tracked, and refined the complete garment sampling process in strict compliance with custom buyer specifications and tech-pack requirements.
- Clarified comprehensive technical and commercial details with overseas buyers via clear, precise, and professional electronic communication.
- Maintained accurate merchandising records and updated Time and Action (TNA) plans continuously to identify and proactively mitigate delivery bottlenecks.
- Executed systematic follow-ups with international buyers to secure product approvals and integrate design feedback into final production.
- Led strategic range presentations and efficiently managed critical approvals for multi-category fabrics and trims.
- Held end-to-end accountability for the seamless execution and processing of premium product lines from sample development phases up to shipment dispatch.
Fashion Designer cum Merchandiser - Rashi & Sid Kapoor (Rashi Kapoor) - Kolkata
(2014-04 - 2018-10)
- Designed exclusive high-end collections of women's ethnic wear and prêt-à-porter lines aligned with current global fashion trends, market demands, and strict cost limits.
- Managed face-to-face and digital client interactions over custom design iterations, fitting sessions, and the flawless final delivery of garments.
- Actively involved in every core phase of the design and creation lifecycle, including strategic line planning, sketch development, embroidery creation, customized dyeing, and production monitoring.
- Assumed direct responsibility for the creative styling of garments and supervised daily hands-on workshop activities for the manufacturing unit.
- Proudly participated and presented collections in prestigious country-wide events including Lakme Fashion Week, Bridal Asia (Mumbai & Delhi), and Fuss & Araaish (Kolkata).
Education
B.Sc.
- Fashion Technology - Global Institute of Fashion Technology (Under Punjab Technical University) (2011 - 2014)
Diploma - Financial Accounting - Institute of Computer Studies (An ISO 9001:2015 Certified Institution) (2021-11 - 2022-05)
Certification - Fine Arts - Bangiya Sangeet Parishad (2006 - 2011)
ISC (XIIth) & ICSE (Xth) - De Nobili School (2008 - 2011)