Karan Goswami
Sales and Business Development | CRM automation | GTM strategist
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About
Results-driven B2B SaaS sales leader with 7+ years of experience driving revenue growth across US, EU and SEA markets. Specialises in building full-cycle sales functions from the ground up for the early-stage AI and SaaS startups, consistently targeting $1M+ ARR milestones. Combines deep expertise in outbound strategy, CRM automation and data-driven pipeline engineering to deliver scalable, high-performance sales operations.
Experience
Business Development and Sales Automation - Outoftheblue.ai - Remote
(2024-04 - 2026-02)
- Led end-to-end sales strategy for AI platforms, driving US, EU and India market expansion
- Built sales functions from zero for early-stage, consistently achieving monthly quotas
- Optimized sales tech stack (HubSpot, Apollo.io, Heyreach, Smartlead, Warmly)
- Implemented data-driven KPIs, improving team productivity by 30%
- Created multi-channel customer acquisition funnels that reduced CAC by 20–30% through a blend of outbound and partnership channels
Sales Development Representative - Certa.ai - Remote
(2022-11 - 2024-04)
- Generated $2.5M in pipeline value for US market through multi channel outbound campaigns
- Achieved 103% of sales quota consistently
- Trained new SDRs on Salesforce, Salesloft, ZoomInfo, and LinkedIn Sales Navigator
- Boosted conversion rates with personalized, use-case-driven email campaigns
Sales Development Representative - CustomerGlu - Remote
(2020-04 - 2022-10)
- Managed full sales cycle — lead generation, demos, negotiation, and closure — across SEA, EU, and US markets
- Built high-volume pipeline through LinkedIn and email outreach
- Recognized for consistently high demo booking rates
Business Development Executive - Sapphire Software Solutions - Ahmedabad, Kolkata, Guwahati
(2019-01 - 2020-03)
- Handled end-to-end sales — prospecting, in-person meetings, demos, negotiation, and post-sale onboarding
- Expanded customer base across Assam, West Bengal, and Odisha for CRM and ERP solutions
- Trained new recruits and channel partners as a senior trainer
Education
BSc - Information Technology - Amity University (2019 - 2021)
HSLC - Commerce - Gurukul Grammar Senior Secondary School (2016 - 2018)
