Karina Chavhan

To obtain a challenging position as a Salesforce Marketing Cloud Developer where I can apply my knowledge of Email Studio, Journey Builder, Automation Studio, SQL, and AMPscript to contribute to effective marketing solutions while continuously enhancing my technical and professional skills.

Salesforce Marketing Cloud Developer - Ceptra Infotech - Nagpur

(2025)

Experienced in designing and implementing Marketing Cloud solutions based on business requirements using tools like Contact Builder, Journey Builder, and Automation Studio.

• Proficient in managing cross-channel campaigns using email, SMS, mobile push, in-app messages, inbox messages, and LINE.
• Hands-on experience with key Marketing Cloud Studios: Email Studio, Contact Builder, Social Studio, Web Studio, and Data Studio.
• Strong in audience segmentation and targeting using SQL queries, filters, and synchronized data sources.
• Basic knowledge in AMPscript, personalization strings, dynamic content blocks, and sendtime personalization strategies.
• Knowledgeable in platform best practices, including contact model design, data governance, API limits, and query optimization.
• Experienced in campaign lifecycle management within agile environments—including requirement gathering, solution design, testing, deployment, and performance analysis.
• Familiar with Journey Builder use cases such as welcome series, event registrations, lead nurturing, and re-engagement flows.

B.Tech - RTMNU (2025-06)

Higher Secondary Certificate (H.S.C) (2021-02)

Secondary School Certificate (S.S.C) (2019-03)