Khalik Mehraj

Manager Ad Operations

Talent

Pune, PuneMember since September 14, 2023

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About

Dedicated and results-driven digital advertising professional with a proven track record in managing and optimizing programmatic ad campaigns across diverse markets, including APAC, EMEA, and AMER. Recognized for exceptional leadership in overseeing teams specializing in account management, ad buying, trafficking, and reporting. Adept at fostering strong client relationships and ensuring the seamless execution of campaigns through a comprehensive understanding of major DSPs and ad servers.

Experience

Kinesso

Full-time · 2 yrs 3 mosFull-time · 2 yrs 3 mos

Manager - Ad OpsManager - Ad Ops

Apr 2023 - Present · 6 mosApr 2023 - Present · 6 mos

AMAM

Jul 2021 - Apr 2023 · 1 yr 10 mosJul 2021 - Apr 2023 · 1 yr 10 mos

Mumbai, Maharashtra, IndiaMumbai, Maharashtra, India

 Leading a high-performing team of 24 members, providing comprehensive support across platforms.

 Serving as the primary point of contact for clients, internal stakeholders, and third-party providers, driving successful programmatic campaign outcomes.

 Implementing and optimizing campaigns on leading DSPs such as DV360, TTD, Verizon, Amazon DSP, Adelphic, and Quantcast.

 Ensuring adherence to QA and SLA standards for paid social execution, effectively addressing client inquiries.

 Leveraging advanced tools, including DCM, Sizmek, Double Verify, and IAS, to enhance campaign performance and brand safety.

 Compiling detailed reports with actionable insights, contributing to strategic decision-making. Leading a high-performing team of 24 members, providing comprehensive support across platforms.  Serving as the primary point of contact for clients, internal stakeholders, and third-party providers, driving successful programmatic campaign outcomes.  Implementing and optimizing campaigns on leading DSPs such as DV360, TTD, Verizon, Amazon DSP, Adelphic, and Quantcast.  Ensuring adherence to QA and SLA standards for paid social execution, effectively addressing client inquiries.  Leveraging advanced tools, including DCM, Sizmek, Double Verify, and IAS, to enhance campaign performance and brand safety.  Compiling detailed reports with actionable insights, contributing to strategic decision-making.

Accel Digital Ad Operations

Ad Ops LeadAd Ops Lead

Accel-Digital Ad Operations · Full-timeAccel-Digital Ad Operations · Full-time

Oct 2017 - Jun 2021 · 3 yrs 9 mosOct 2017 - Jun 2021 · 3 yrs 9 mos

Pune Area, IndiaPune Area, India

 Guided a team while providing expert consultation, quality analysis, and onboarding training for new team members.

 Managed end-to-end campaigns, from forecasting to delivery optimization, and provided strategic insights for daily operations.

 Collaborated closely with sales teams, contributing data-driven recommendations for campaign enhancements.

 Maintained stable delivery of operational metrics month over month.

 Demonstrated proficiency in a multitude of tools, including AppNexus, OpenX, Yieldmo, AdSlot, Innovid, Google Ad Manager 360, Facebook Ads Manager, Twitter Business Manager, and more. Guided a team while providing expert consultation, quality analysis, and onboarding training for new team members.  Managed end-to-end campaigns, from forecasting to delivery optimization, and provided strategic insights for daily operations.  Collaborated closely with sales teams, contributing data-driven recommendations for campaign enhancements.  Maintained stable delivery of operational metrics month over month.  Demonstrated proficiency in a multitude of tools, including AppNexus, OpenX, Yieldmo, AdSlot, Innovid, Google Ad Manager 360, Facebook Ads Manager, Twitter Business Manager, and more.…see more

YuktaMedia

DFP Consultant

YuktaMedia · Full-timeYuktaMedia · Full-time

Mar 2017 - May 2017 · 3 mosMar 2017 - May 2017 · 3 mos

Pune Area, IndiaPune Area, India

 Conducted quality reviews and facilitated training sessions for seamless implementation of creative assets in ad servers.

 Designed effective solutions to address challenges, working closely with clients to enhance quality frameworks.

 Displayed proficiency in Google Ad Manager (DFP) and various other tools for streamlined ad campaign management.

 Possessing hands-on experience with various tools, including Google Ad Manager (DFP), Ajillion, Beeswax, Teads, AOL, AdColony, InMobi, Sizmek, and several in-house tools for generating reports. Conducted quality reviews and facilitated training sessions for seamless implementation of creative assets in ad servers.  Designed effective solutions to address challenges, working closely with clients to enhance quality frameworks.  Displayed proficiency in Google Ad Manager (DFP) and various other tools for streamlined ad campaign management.  Possessing hands-on experience with various tools, including Google Ad Manager (DFP), Ajillion, Beeswax, Teads, AOL, AdColony, InMobi, Sizmek, and several in-house tools for generating reports.…see more

AccentureL

Business operation Analyst

Accenture · Full-timeAccenture · Full-time

May 2016 - Sep 2016 · 5 mosMay 2016 - Sep 2016 · 5 mos

Hyderabad, IndiaHyderabad, India

 Produced compelling video ads for YouTube using DoubleClick for Publishers (DFP).

 Managed advertising campaigns across EMEA, APAC, and AMER regions.

 Ensured accurate implementation of ad specifications, performing quality checks for rich media creative.

 Collaborated on troubleshooting ad creative issues and met SLA and quality benchmarks. Produced compelling video ads for YouTube using DoubleClick for Publishers (DFP).  Managed advertising campaigns across EMEA, APAC, and AMER regions.  Ensured accurate implementation of ad specifications, performing quality checks for rich media creative.  Collaborated on troubleshooting ad creative issues and met SLA and quality benchmarks.…see more