Kshitija Bhosale

Results-driven Social Media Manager and MBA (Marketing) graduate with 2+ years of hands-on experience managing multi-platform social media accounts, creating content calendars, and executing digital campaigns. Proven ability to grow brand visibility, boost audience engagement, and deliver measurable marketing outcomes. Proficient in Canva, Meta Business Suite, and social media analytics.

Adept at trend monitoring, community management, and cross-functional collaboration. Seeking to leverage creative expertise and data-driven strategy in a dynamic AI-focused organization.

Digital Marketing Manager - Upstairs Media

(2024-01 - 2025-11)

• Planned, created, and managed content across Instagram, LinkedIn, Facebook, and X to grow brand visibility and follower base organically.
• Developed and executed monthly content calendars aligned with brand identity and campaign goals, ensuring consistent posting schedules.
• Designed high-quality marketing creatives, posts, and ad visuals using Canva, maintaining brand consistency across all platforms.
• Monitored social media trends and leveraged them to develop timely, engaging campaigns that boosted reach and audience engagement.
• Engaged with online communities by responding to comments, DMs, and inquiries, building a loyal brand audience.
• Designed and executed WhatsApp marketing campaigns for client engagement and lead nurturing.
• Tracked content performance metrics and optimized strategies based on data insights to improve campaign ROI.
• Utilized SEMrush for keyword research, competitor analysis, and SEO audits to identify content opportunities and improve organic search visibility.
• Collaborated with design and marketing teams to coordinate creative assets for campaigns and product launches.

Digital Marketing Executive - DP Controls LLP

(2023-05 - 2024-05)

• Managed and optimized company social media accounts across platforms, resulting in improved engagement, reach, and brand awareness.
• Executed email marketing campaigns to strengthen customer communication and drive lead generation.
• Handled website management and content updates on WordPress, ensuring a consistent and user-friendly experience.
• Managed IndiaMart business profile for inbound inquiry handling and B2B client acquisition.

Digital Marketing Research Intern - A Consultancy

(2022-09 - 2022-11)

• Conducted research on digital marketing strategies with a focus on the education sector.
• Gained practical exposure to campaign analysis, strategy development, and performance reporting.

MBA - Marketing - Zeal College of Engineering and Research (2023-09 - 2023-09)

B.Com - Bachelor of Commerce - Garware College of Commerce (2021-04 - 2021-04)