Kumar Sarthak

Marketing Executive with 3 Years 3 Months of experience in brand marketing, marketing management, operations management, e-commerce operations, and social media marketing. Skilled in developing and executing marketing campaigns, managing influencer partnerships, and optimizing digital platforms for business growth.

Marketing Executive - Lenskart solutions Pvt Ltd - Gurugram, India

(2022-09)

Marketing Executive for marketplace

• Developed and executed marketing assets including digital banners, campaign creatives, social media marketing content, and promotional materials to enhance brand visibility and audience engagement across digital platforms.
• Managed influencer marketing campaigns end-to-end, including creator shortlisting, briefing, coordination, campaign execution, and performance/ROI tracking.
• Conducted platform audits to identify growth opportunities, optimize product listings, and improve customer engagement across e-commerce and digital channels.
• Monitored sales performance, analyzed marketing and revenue data, and shared actionable insights to support business growth and campaign optimization.
• Managed collection launches and marketing activations across E-commerce and Quick Commerce platforms to maximize product visibility, reach, and sales performance.

MBA/PGDM - Marketing - Doon Business School (2022 - 2022)

B.B.A/ B.M.S - Bachelor of Business Admin / Mgmt Studies - Management - GLA University (2020 - 2020)