Lakshay Arora
Associate Product Manager | CRO & Product Analyst
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About
Engineering graduate moving into product management, currently a Product Intern at a Shopify CRO agency. I analyse conversion data, audit websites, and have built 15+ CRO pitches and a PRD and roadmap for an analytics product. Earlier, I owned and shipped a 0-to-1 subscription feature on a live app as a React Native developer, so I work easily with design and engineering. Quick learner who takes ownership.
Experience
Product Intern - Tech it! (Shopify CRO Agency) - Gurugram
(2026-09)
- Track daily and product-level CVR on live Shopify stores, flag drop-off points and present findings in team analysis meetings.
- Audited full websites of prospective clients and built 15+ in-depth CRO pitches for the founder, covering conversion gaps and recommended fixes.
- Prepared an SEO analysis report and website improvement plan for a client (Ajmal) and presented it to senior managers.
- Selected top-performing videos for the client account to support site improvements.
- Analysed the Verifast AI sales app on Shopify and, using the data, gave my manager a final UI design that addresses customer doubts and problems.
- Wrote a PRD, generated feature ideas and built a prioritised roadmap for the session intent feature on Datum, the company's in-house analytics platform.
React Native Developer (Intern, then full-time) - Pyro Media Consultancy LLP - Noida
(2026-01 - 2026-07)
- Owned the subscription purchase flow end to end (0 to 1), from requirements to launch.
- Turned business needs into user flows and specs with product and design; scoped 20+ reusable components.
- Designed role-based experiences for three user types: Brands, Influencers and Users.
- Cut recurring defects through structured testing, improving app stability by 20-30%.
- Worked with backend and design teams to ship production-ready features on schedule.
Quality Analyst Intern - Veira Electronics - Noida
(2024-07 - 2024-08)
- Ran 50+ quality tests on LED TV production and raised initial QC pass rates by 20%.
Event Management Head - Epicture, Photography Society - New Delhi
(2023-01 - 2025-08)
- Led 15+ events (100+ attendees each) and grew member participation by 40%.
Education
B.Tech - Electronics & Communication Engineering - GTBIT (IPU), New Delhi (2026)
Class 12 - Aravali International School, Faridabad (2022)
Class 10 - Aravali International School, Faridabad (2020)


