Creative Communications and Marketing professional
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Creative Communications and Marketing professional skilled in storytelling, audience engagement, and brand messaging. Experienced in internal and crisis communication, content creation, and campaign planning, with a focus on clear, impactful communication. Adept at understanding audiences and turning ideas into effective strategies, seeking opportunities in corporate communications, marketing, and media.
Communication Assistant - Canadian Tire
(2024-10 - 2026-02)
Managed crisis communications through timely, accurate, and brand-consistent messaging while driving internal communication initiatives to enhance organizational alignment. Partnered with leadership on stakeholder engagement and real-time issue resolution, contributing to stronger responsiveness and effective communication across the organization.
Customer Service Representative - Canadian Tire
(2023-09 - 2024-09)
Delivered customer-focused communication strategies that boosted engagement, satisfaction, and loyalty. Executed in-store campaigns and loyalty programs while using persuasive sales techniques to increase visibility and drive revenue, strengthening retention and brand experience.
Research Analyst - Arcgate – Indeed Project
(2021-06 - 2022-05)
Conducted data analysis and stakeholder research to inform communication strategies. Developed reports and documentation to support decision-making and alignment, while collaborating cross-functionally to improve efficiency and research accuracy.
Marketing & Communications Assistant - India Outta Box Pvt. Ltd.
(2020-07 - 2022-01)
Designed and executed integrated marketing strategies to boost brand visibility. Conducted market research and competitor analysis to refine positioning, created content across formats, and supported campaign planning and audience engagement.
Postgraduate - Business Communications - Conestoga College (2022-09 - 2024-04)
Bachelor's - Arts - Jai Narain Vyas University (J.N.V.U) (2021-10)