Liam Reed

I am a creative digital marketer with extensive experience producing engaging marketing content for clients across a wide range of industries in the UK and internationally.

With over 15 years of experience in digital marketing, animation and design, I have created eye-catching advertising and branding that helps businesses stand out. I oversee every stage of the creative process, from concept to final delivery, producing content for clients ranging from party and school events and educational explainer videos.

2019 - PRESENT

DIRECTOR – URBAN HIPPO LTD, TRAFFORD

Founded and managed a digital marketing company specialising in animated promotional videos and explainer videos for businesses across the UK and internationally. Led all aspects of the company, from project management to creative production and business development.

Responsibilities

• Produced short, animated content to increase brand awareness and customer engagement.

• Worked directly with clients to produce tailored advertising and creative projects that met their objectives.

• Managed the company website, online advertising, SEO and digital marketing strategy.

• Oversaw all business operations, including sales, customer service, budgeting, invoicing and project delivery.

• Built and maintained long-term client relationships, delivering projects on time and to a high professional standard. I gained over 200 5-star reviews from Google and Facebook combined.

2017 - 2019 MARKETING & DESIGN – BOUNCY CASTLE NETWORK, THE SHARPE PROJECT, MANCHESTER

Led the marketing and creative direction for one of the UK's leading inflatable hire directories. Managed the design and delivery of digital marketing campaigns, promotional materials (web and print) and online content to engage customers and drive enquiries.

Responsibilities

• Managed social media accounts, planning content and monitoring campaign performance.

• Collaborated with business owners to produce marketing assets tailored to the inflatable hire industry.

• Maintained brand consistency across the website, advertising and digital communications.

• Organised and supported the company's presence at industry trade shows, helping to promote
• the brand, connect with customers and expand the network.

2016 - 2017 ANIMATOR & VIDEO PRODUCER – APPLEARN, THE SHARPE PROJECT, MANCHESTER

Contributed to the development of engaging digital learning solutions by creating high-quality visual content and animations that enhanced the learner experience. Worked within a collaborative creative team to produce interactive e-learning materials while maintaining brand consistency and meeting project deadlines.

Responsibilities

• Created 2D for e-learning courses and digital training content.

• Designed graphics, illustrations and visual assets to support online learning.

• Collaborated with web developers and project managers throughout the production process.

• Produced motion graphics and video content to improve learner engagement.

2015 - 2016 MARKETING & DESIGNER - COWELL-NORFORD, BURY & ROCHDALE

Supported the company's marketing activities by creating engaging visual content that promoted residential properties, strengthened the brand and attracted potential buyers and sellers. Worked closely with the sales team to produce high-quality marketing materials across both print and digital channels while maintaining a consistent brand identity.

Responsibilities

• Designed property brochures, flyers, window displays and promotional materials.

• Created graphics for social media, websites and digital marketing campaigns.

• Edited property photographs and produced visually appealing marketing content.

• Collaborated with estate agents to promote new property listings and marketing brochures.

• Prepared artwork for both newspaper and digital publication.

• Maintained brand consistency across all marketing communications

2011 - 2015 MARKETING & DESIGNER - SQUARE 1 STUDIOS, OLDHAM

Designed marketing materials for both print and digital, helping promote the studio's projects and community events. Created graphics, branding and promotional content, working closely with the team to bring ideas to life through clear, engaging design.

Alongside my design responsibilities, I also supported filmmaking workshops for children and young people. This involved helping participants develop creative ideas, teaching the fundamentals of film production, and encouraging teamwork, storytelling and confidence through hands-on projects.

Responsibilities

• Designed marketing materials for print, digital and social media campaigns.

• Created graphics and branding assets to promote studio projects, workshops and events.

• Wrote and designed Mailchimp newsletters for teachers and parents to promote workshops and encourage children to take part.

• Guided participants through scriptwriting, storyboarding, camera techniques, filming and basic editing techniques.

• Encouraged creativity, teamwork and confidence in a supportive learning environment.

• Collaborated with colleagues to deliver engaging creative and educational projects.

2008 - 2011 ANIMATION BA (HONS) - FIRST THE UNIVERSITY OF SALFORD

Graduated with First Class Honours in Animation, gaining a broad range of creative and technical skills across graphic design, branding, motion graphics, video production, and digital media. The course strengthened my ability to solve creative challenges and produce engaging visual content for a variety of audiences and platforms.