Madhan Kumar
AEM DIGITAL CONTENT AUTHOR | CMS CONTENT SPECIALIST
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About
AEM Digital Content Author with 5+ years of experience in Adobe Experience Manager (AEM) and enterprise content management. Specialized in AEM page creation, content authoring, publishing, digital asset management (DAM), Experience Fragments, Content Fragments, and Sitefinity-to-AEM migration. Experienced in managing 500+ web pages, maintaining 1,000+ digital assets, implementing Figma designs, and ensuring content accuracy, consistency, and timely delivery across ABB Global websites.
Experience
Web Designer / Frontend Developer - SPIDER WEB INDIA
(2021-01 - 2023-12)
- Constructed 20 responsive websites and landing pages using HTML5, CSS3, Bootstrap, JavaScript and jQuery to increase site traffic
- Converted 100 Figma designs into responsive AEM web pages, which improved design consistency and reduced page development time by 20%
- Developed and maintained 5 WordPress websites. Created 20 email templates and newsletters for marketing campaigns.
- Rectified browser compatibility, layout and responsive design issues to improve the visual fidelity of all web page components
AEM Digital Content Author | Client: ABB Global - SMRUTHI TECHNOLOGIES PVT. LTD.
(2023-12)
- Analyzed site requirements and published 50+ web pages monthly across ABB Global sites using Adobe Experience Manager, achieving 100% on-time delivery for site content and structure
- Assessed and audited AOT testing for 50 components and pages to validate presentation and website functionality for consistent performance
- Evaluated and migrated 500 digital assets from Sitefinity CMS to AEM, increasing asset accessibility and reducing manual management efforts by 30% through verified content transfers
- Produced 500+ enterprise web pages, collaborating with developers, QA, designers, and business stakeholders to improve site publishing velocity by 25%
Education
Bachelor of Engineering - Electrical and Electronics Engineering - Velammal Engineering College (2014 - 2018)
Higher Secondary (HSC) - Sri Krishna Matriculation Higher Secondary School
SSLC - Buds Matriculation Higher Secondary School
