Madhusree Kar

Social media marketer with 2+ year of experience in driving brand visibility and engagement through strategic campaigns. Skilled in content writing, content creation, Meta Ads, planning, and storytelling that connects with the right audience. Passionate about creating impactful, trend-driven content that delivers meaningful results. Experienced in managing content calendars, optimizing performance, and adapting strategies based on insights.

Social Media Trainee at Apna Bangalore (2025-10 – Present)

• Assist in creating engaging and visually appealing content for social media platforms like Instagram, YouTube, LinkedIn, and Twitter.
• Optimized the content bucket of Apna HQ Instagram and followers increased by 105k to 115k.
• Started over a new Instagram page Mad over sales (Apna's affliate page) based on sales update and editing as well.
• Wrote scripts and copies for Apna's other page Job Samachar for YouTube.
• Responding to comments, messages, and inquiries on social media, fostering a positive community atmosphere which has helped in follower's growth.
• Assisted in executing social media campaigns for IPL including promotions, contests, and collaborations with influencers.

Junior Content Writer at BrandStory Digital (2025-06 – 2025-07)

• Wrote SEO based content for BrandStory's website and blogs.
• Implemented SEO based keywords for Quora that was needed for backlinking.

Social Media Executive at Bud India (2024-12 – 2025-04)

• Implemented and curated content strategies for Bud India's Instagram page raising the followers from 5k to 1k.
• Curated content buckets and wrote copies for various clients such as Rugtek (Product based brand), Bud Realty (Real estate brand), Adishtu Energy Bar (Health food brand) and Navrathan & Sons (Jewellery brand).
• Wrote SEO based blogs for Rugtek and Adishtu which ranked in the first 5 searches.
• Involved in running of Meta Ads and budgeting for Navrathan & Sons leading to a reach of 6k per each reels.

Digital Marketing Executive at Addon Advertising Pvt Ltd (2023-09 – 2024-11)

• Implemented content startegies for the growth of Addon's Instagram and Facebook page.
• Helped in the constant communication between Addon and it's clients.
• Edited reels for major clients such as Gangasagar Mela and Nadia Elections.
• Involved in running of Meta Ads for Gangasagar Mela with a budget of 6 lakhs taking the followers count to 60k followers.

PGDMM – IISWBM, Kolkata (2022 – 2023)

B.COM – SSJGC, Kolkata (2017 – 2020)

12th in CBSE – Bholananda National Vidyalaya (2015 – 2017)

10th in ICSE – Assembly of Angels' Secondary School, Kolkata (2013 – 2015)