Mangirish Mate

Strategic and results-driven Senior Digital Marketing Manager with 9+ years of experience leading databacked full-funnel campaigns for B2B SaaS, TIC, eCommerce and Education products. Channel mix of SEO, campaign execution, lead nurture, and automation. Proven track record in optimizing digital marketing strategies, managing enhancing website performance, paid advertising and elevating brand presence through SEO, content marketing, and social media.

Adept at leveraging analytics and conversion rate optimization (CRO) to drive measurable growth across US, UK, EMEA, and APAC markets. Proficient in HubSpot, and end-to-end campaign workflows. Adept at building multi-step nurture sequences, and collaborating with RevOps and Demand Gen teams.

• Delivered 220% traffic growth in 9 months for pages governed by World Economic Forum and WHO.
• Achieved 45% MQL (leads) growth and 80% organic traffic growth for Singapore chapter of a global TIC MNC
• Reduced CPL by 70% (from $93 to $28) for a B2B market intelligence firm targeting the US market
• Decreased CPL by 60% for a Indian warehousing client through optimized digital ad strategy.
• Drove 425% growth in daily orders and 1400% increase in organic traffic within 18 months for an Indian e-commerce brand
• Boosted conversion rate from 1.57% to 2.68% for a D2C brand using CRO testing and UX improvements.
• Built scalable delivery processes, reducing campaign turnaround time by 30% at PanGrow Tech.

Completed MBA Finance in 2012 from Savitribai Phule Pune University with 55.54%

Completed B. Sc. Computer Science in 2010 from Fergusson College, Pune with 55.56%