Head of Sales - Nutrition in Sync - Mumbai, India
(2025-11)
- Drove $1M+ annual revenue by breaking down targets into monthly and weekly goals and executing data-driven sales strategies with 3–4x pipeline coverage to ensure consistent overachievement.
- Built and led a 5–6 member high-performing sales team, consistently driving sales achievement through structured coaching, performance management, and accountability frameworks.
- Tracked weekly closures vs. targets to maintain strong sales velocity, proactively identify gaps, and ensure consistent revenue pacing.
- Designed and delivered a comprehensive 4–6 week sales training program covering product knowledge, prospecting, CRM usage, and advanced closing techniques, enabling consistent performance across the team.
- Enabled the team to systematically build pipeline with 3–4x coverage, improve conversion rates, and consistently achieve revenue targets.
- Defined and implemented a scalable end-to-end sales process (Lead → Qualification → Closure → Onboarding) to ensure full funnel visibility, operational discipline, and consistency.
- Established structured lead qualification frameworks and enforced strong CRM hygiene with accurate deal tracking and activity management to improve forecasting accuracy.
- Developed and standardized SOPs across all sales stages, improving operational efficiency, team alignment, and overall conversion rates.
- Coordinated closely with marketing to analyze lead flow, campaign performance, and trend insights to improve targeting and conversion efficiency.
- Built and maintained high-level management dashboards and reports to provide visibility into pipeline health, revenue performance, and key sales metrics for strategic decision-making.
National Sales & operations Head - Health Total-Anjali Mukerjee - Mumbai
(2024-11 - 2025-10)
- Successfully developed and implemented high-impact sales strategies, resulting in a 50% revenue growth within six months, and a considerable gain in market share.
- Built strong relationships with business units, sales teams, and support functions to gain insights and collaboratively develop business strategies.
- Created and tracked sales metrics to enable data-driven decisions that accelerate revenue growth.
- Developed and implemented policies and guidelines to ensure smooth and efficient operations.
- Played a leading role in developing dynamic pricing models aligned with market trends to drive growth.
- Led national sales training programs, improving conversion rates by 20% and enhancing team productivity by 25% through targeted upskilling initiatives.
- Collaborated with marketing to drive GTM strategies, leading to a 30% increase in lead conversions, and a 15% growth in brand engagement across key markets.
- Leveraged Power BI and Six Sigma methodology to drive data-informed decision-making, streamline processes, and improve operational efficiency.
- Led end-to-end setup and operations of COCO and FOFO models, achieving seamless rollout and consistent profitability across all formats.
Head of Sales - Veera Health (Sequoia Capital and YC combinator) - Mumbai
(2023-03 - 2024-10)
- Successfully delivered ₹5 Mn in revenue within 6 months by crafting and executing a comprehensive go-to-market strategy in a high-growth startup environment.
- Led product launch initiatives to accelerate topline growth and created structured training calendars for both sales and service teams, enhancing capability and execution consistency.
- Built the sales team from the ground up and established integrated sales–operations processes to streamline lead flow, client onboarding, and service delivery.
- Defined and implemented core sales KPIs—lead conversion, CAC, revenue growth, deal size, talk time, and connected calls—to drive performance visibility and accountability.
- Developed and tracked retention-focused KPIs including churn, renewal rate, and revenue retention, ensuring long-term customer value and engagement.
Zonal Head - Health Total by Anjali Mukerjee - Mumbai
(2020-04 - 2023-02)
- Consistently achieved zonal targets of 10 million in the Maharashtra Zone.
- Defined and successfully implemented KPIs for all clinics.
- Developed marketing strategies for lead generation through Instagram and Facebook ads in collaboration with the marketing team. Established a call center dedicated to lead generation activities.
- Defined the sales structure for both new and renewal business.
- Managed a total team of 50 doctors, nutritionists, and clinic managers.
Cluster Manager - Health Total by Anjali Mukerjee - Mumbai
(2017-09 - 2020-03)
Successfully managed centres in Mumbai and Pune, achieving revenue targets. Provided comprehensive training for Centre Managers, Assistant Centre Managers, and actively participated in hiring.
- Successfully delivered ₹5 Mn in revenue within 6 months by crafting and executing a comprehensive go-to-market strategy in a high-growth startup environment.
- Led product launch initiatives to accelerate topline growth and created structured training calendars for both sales and service teams, enhancing capability and execution consistency.
- Built the sales team from the ground up and established integrated sales–operations processes to streamline lead flow, client onboarding, and service delivery.
- Defined and implemented core sales KPIs—lead conversion, CAC, revenue growth, deal size, talk time, and connected calls—to drive performance visibility and accountability.
- Developed and tracked retention-focused KPIs including churn, renewal rate, and revenue retention, ensuring long-term customer value and engagement.
- Analysed local trends to refine service offerings effectively.
- Served as the primary liaison with the technical team to ensure proper training and support.
- Drove organic sales growth through referrals.
Relationship Manager - Wipro Infotech
(2012-11 - 2015-11)
- Developed robust connections with clients in the BFSI sector, actively engaging in pre-bid meetings and formulating project plans.
- Sold banking licences and achieved 5 million in sales in FY 2013-2014 while sustaining a strong pipeline.
- Key contributor to driving process audits and implementing effective structures.
Executive - Wipro
(2012-02 - 2015-02)
- Contributed to the development and implementation of operational strategies, and supported the analysis and optimization of processes to enhance overall efficiency and effectiveness.
