Mehta Works

In my current e-commerce and web handling role, I already:

Ecommerce & SEO - Kanhaiya Ji Enterprises (Arvedika) - New Delhi

(2025-04 - 2026-03)

In my current e-commerce and web handling role, I already:

• Manage product/content updates on the website — which gives me a strong understanding of customer journeys and triggers for email campaigns.
• Work with customer data and segments (cart abandoners, repeat buyers, new users) directly relevant to email targeting.
• Coordinate with teams on promotions, discounts, and seasonal campaigns — the same logic applies to email strategy.
• Use analytics tools (even basic Google Analytics) to track clicks, conversions, and user behavior — core email KPIs.
• Ensure brand consistency and messaging across web pages — directly transferable to email copy and design.

Web Management & Digital Marketing - Minocha Web Solutions - New Delhi

(2021-02 - 2025-03)

• Performed keyword research and on-page SEO for e-commerce web pages
• Optimized meta titles, descriptions, headings, and internal links
• Monitored organic traffic and keyword rankings using Google Search Console
• Analyzed competitor content to identify content gaps and opportunities
• Structured content for better readability and search engine crawling
• Analyzed social media performance metrics to optimize content strategy and improve organic reach
• Created, scheduled, and published targeted posts daily
• Responded promptly to direct messages (DMs) and comments to foster positive customer relationships and community engagement
• Implemented hashtag research and engagement tactics to increase post discoverability
• Managed product uploads, descriptions, images, pricing and updated website content using [CMS platform, e.g., Magento, Shopify, WordPress], ensuring all information was current and accurate

Website Development(CMS) & Seo Executive - Egainz - Nehru Place, New Delhi

(2018-09 - 2019-09)

• Worked on HTML5, CSS, Wordpress, Magento, MySQL to maintain and develope website pages.
• Ranked new websites on Google's 1st page using organic methods(On-Page & Off-Page SEO) and also used Social media(SMM)

Bachelor of Arts - School of Open Learning (DU) (2015 - 2019) New Delhi

Higher Secondary Education - K.N.P School (2012 - 2014) New Delhi