Ecommerce & SEO - Kanhaiya Ji Enterprises (Arvedika) - New Delhi
(2025-04 - 2026-03)
In my current e-commerce and web handling role, I already:
- Manage product/content updates on the website — which gives me a strong understanding of customer journeys and triggers for email campaigns.
- Work with customer data and segments (cart abandoners, repeat buyers, new users) directly relevant to email targeting.
- Coordinate with teams on promotions, discounts, and seasonal campaigns — the same logic applies to email strategy.
- Use analytics tools (even basic Google Analytics) to track clicks, conversions, and user behavior — core email KPIs.
- Ensure brand consistency and messaging across web pages — directly transferable to email copy and design.
Web Management & Digital Marketing - Minocha Web Solutions - New Delhi
(2021-02 - 2025-03)
- Performed keyword research and on-page SEO for e-commerce web pages
- Optimized meta titles, descriptions, headings, and internal links
- Monitored organic traffic and keyword rankings using Google Search Console
- Analyzed competitor content to identify content gaps and opportunities
- Structured content for better readability and search engine crawling
- Analyzed social media performance metrics to optimize content strategy and improve organic reach
- Created, scheduled, and published targeted posts daily
- Responded promptly to direct messages (DMs) and comments to foster positive customer relationships and community engagement
- Implemented hashtag research and engagement tactics to increase post discoverability
- Managed product uploads, descriptions, images, pricing and updated website content using [CMS platform, e.g., Magento, Shopify, WordPress], ensuring all information was current and accurate
Website Development(CMS) & Seo Executive - Egainz - Nehru Place, New Delhi
(2018-09 - 2019-09)
- Worked on HTML5, CSS, Wordpress, Magento, MySQL to maintain and develope website pages.
- Ranked new websites on Google's 1st page using organic methods(On-Page & Off-Page SEO) and also used Social media(SMM)
