Mohammed Ihtesham

Senior Graphic Designer and Digital Marketing Specialist with 10+ years of professional experience delivering strategic branding, FMCG packaging, print design, and integrated digital marketing solutions across diverse industries. Proven expertise in translating business objectives into visually compelling campaigns, product designs, and digital marketing strategies that enhance brand recognition, drive customer engagement, increase social media visibility, and achieve measurable market impact. Strong track record collaborating with marketing and product teams in fast-paced agency and corporate environments, managing projects from concept development through final execution and campaign optimization under tight deadlines.

Skilled in both creative design and data-driven digital marketing initiatives including SEO optimization, social media strategy, content marketing, and performance analytics.

Senior Graphic Designer - GLOBAL TALENT WISE INC

(2022-08 - 2026-02)

• Led end-to-end design and development of innovative packaging across diverse product lines, ensuring strong shelf impact, visual appeal, and functional excellence while incorporating brand guidelines
• Collaborated with marketing and product teams to conceptualize integrated campaigns and create comprehensive visual guidelines for digital and print initiatives
• Developed and executed social media marketing strategies for multiple clients across Instagram, Facebook and LinkedIn creating engaging content calendars and managing community interaction
• Produced cohesive branding packages, social media creatives, promotional materials, infographics, and digital assets aligned with market trends, competitor analysis, and brand strategy
• Created data-driven content marketing strategies, analyzing engagement metrics and adjusting campaigns for improved reach, impressions, and conversion rates
• Managed multiple concurrent projects, maintaining consistency, quality standards, and timely delivery across all design and marketing deliverables
• Leveraged market research, trend insights, and analytics to drive creative strategy and strengthen overall brand presence in competitive markets

Graphic Designer - DUKES CONSUMER CARE LIMITED

(2018-02 - 2022-07)

• Designed high-impact print materials including brochures, flyers, posters, packaging labels, and product catalogs aligned with brand guidelines and marketing objectives
• Managed social media accounts, creating and scheduling content, engaging with followers, and analyzing performance metrics to optimize social media presence
• Transformed client briefs and marketing requirements into compelling visual concepts and design solutions with strong visual communication
• Prepared print-ready artwork and coordinated with printers and production teams to ensure accurate color reproduction, proper specifications, and flawless final output
• Supported packaging and label design for FMCG products, maintaining visual consistency across multiple SKUs, sub-brands, and product variants
• Conducted basic keyword research and implemented SEO best practices for product descriptions and marketing content
• Oversaw complete project lifecycle from initial concept through final production, ensuring quality control and client satisfaction
• Assisted in email marketing campaigns, creating newsletter designs and managing subscriber communications

Graphic Designer - NAAZ PRINTERS

(2015-09 - 2017-12)

• Created layouts and designs for diverse print materials including business stationery, marketing collateral, large-format signage, and product packaging
• Ensured accurate color profiles, bleed settings, and print specifications to minimize production errors and material wastage
• Collaborated with print production teams to troubleshoot design-to-print issues and deliver quality output within client expectations
• Supported clients with design consultation on print specifications and marketing material optimization

Diploma - Graphic Designing - NITT (2010 - 2012)

Intermediate - MPC - Sultan ul Uloom Junior College (2013 - 2015)

SSC - St. Anthony's Convent School (1998 - 2010)