Public Relation Officer (PRO) - Chirayu Medical College and Hospital
(2019-03 - 2021-04)
- Spearheaded the organization of district-level free medical camps with an average attendance of 2000 inpatients per camp.
- Designed and executed promotional campaigns over 20 days leading up to each camp.
- Managed logistics for patient transportation, ensuring seamless travel to and from the hospital via train and bus services.
- Strengthened patient engagement through targeted outreach programs and community interaction.
Marketing Executive - Mahavir Medical College and Hospital
- Coordinated small-scale medical camps by collaborating with ASHA workers, Sarpanch ANMs, Anganwadi workers, and local government representatives.
- Developed and maintained relationships with panchayat secretaries and other rural influencers to maximize patient turnout.
- Enhanced hospital brand awareness and patient influx through targeted rural outreach campaigns.
Marketing Manager - Career Institute of Medical Science & Cancer Research Center
- Led the promotional activities for the hospital's advanced radiotherapy machine, CT scan, and MRI services.
- Managed empanelment of radiotherapy machines under Ayushman Bharat Yojana.
- Negotiated and established tie-ups with private and government corporate organizations for patient referrals.
- Conceptualized and implemented "Basti Clinic" programs to bring in regular patients from surrounding areas.
Event Coordinator - CME Organization
- Organized a prestigious Continuing Medical Education (CME) event featuring prominent healthcare leaders such as Dr. Vinod Kumar Gupta (Chief Radiation Oncologist), Dr. Praveer Gupta (CIBIL Surgeon, District Hospital Sehore), and Dr. Sudhir Dahariya (CMHO, District Sehore).
- Invited and built professional relationships with top doctors from Sehore, Vidisha, and Bhopal.
Digital Marketing Specialist
- Expertise in search engine optimization (SEO), social media ad campaigning, and content creation.
- Designed logos and developed websites to enhance hospital branding.
- Strategized and executed digital marketing campaigns to improve patient reach and engagement.
Marketing Manager - Kalyan Multispecialty Hospital
- Oversaw marketing activities for Kalyan Hospital, working closely with hospital directors Dr. Ashutosh Darwari (General, Laparoscopy, and Onco Surgeon) and Dr. Geetika Darwari (Obs & Gynecologist MS Gold Medalist).
- Managed fieldwork, hospital administration, NABH inspections, and TPA insurance policy coordination.
- Secured a tie-up with Career Cancer Hospital under the Ayushman Bharat Yojana for cancer surgery patients.
- Strengthened the hospital's reputation and patient flow through innovative marketing and patient engagement strategies.
