Monika Pant

Results-driven Digital Marketing Executive with 1+ year of hands-on experience managing SEO, ecommerce marketing, and performance campaigns for a high-volume ecommerce pharmacy brand. Experienced in executing full-funnel SEO strategies including on-page, off-page, technical, local, and ecommerce SEO, along with managing 12,000+ SKU product catalogs on Amazon SmartBiz CMS. Skilled in Google Ads, Meta Ads, Google Merchant Center, GA4, Google Search Console, WordPress, and content strategy.

Proven ability to optimize website performance, improve organic visibility, analyze marketing data, and implement growth strategies that drive traffic, engagement, and conversions.

Digital Marketing Executive at DavaiAdda (a unit of Ninecoins Lifecare LLP) (2025-07 – Present)

• Own end-to-end on-page and off-page SEO strategy, including website structuring and page-level optimization to grow organic search visibility.
• Managed and optimized ecommerce product listings on Amazon SmartBiz CMS, including titles, descriptions, metadata, and images, to improve search ranking and conversion rate.
• Contributed to social media creatives and content, and optimized brand social channels for engagement and reach.
• Set up and managed WhatsApp Marketing campaigns to drive customer engagement and repeat purchases.
• Planned and executed Meta Ads and Google Ads campaigns for paid customer acquisition.
• Managed Google Merchant Center for over 12,000 products, maintaining healthy product feeds while handling healthcare policy restrictions and minimizing product disapprovals wherever possible.
• Used Google Analytics 4 (GA4) and Google Search Console to monitor website performance, analyze user behavior, and identify SEO growth opportunities
• Managed and optimized Google Business Profile (GBP) to strengthen local search presence.

Digital Marketing Intern at DG Royals Pvt. Ltd. (2024-11 – 2025-05)

• Executed on-page and off-page SEO across multiple location-based pages to improve local search rankings.
• Conducted SEO audits to identify and fix technical and content gaps.
• Wrote SEO-optimized website pages, blogs, and articles to support organic content strategy.
• Researched and scripted social media content, planning content formats and themes aligned with brand goals.
• Contributed to content shoots, supporting production of social media and promotional video/photo content.

BA (Hons.) in English – Delhi University, School of Open Learning (2024)

Master Programme in Digital Marketing Course – DG Royals (2024-07 – 2025-01)

ADCA – Fire Multimedia (2022 – 2024)

Class XII (CBSE) (2023 – 2024)

Class X (CBSE) (2021 – 2022)