N ida Paloba

I definitely agree with people when they call me energetic, enthusiastic, agile & passionate at work. I like to take on challenges and pride to find unique solutions to problems when need be.

I have geographically worked in the Gulf and India. But my roles in past have also involved multiple countries across continents and hence my experience can be counted as vast & international.

Looking forward to joining a place that values people and where I can add value to the growth of the organization.

I have 19+ years of experience of PR across sectors – FMCG, BFSI, DTH/Telecom, Entertainment media, Investor relations, where I…

• Crafted & strategically implemented customized communication across (mainlines & language) print & online mediums, be it regional crisis or language-based product launches 
• Ran digital with social campaigns that addressed organisational need of the hour targeting varied stakeholders; be it potential employees with students in target colleges or spokesperson profiling with quotes & speeches to attain thought leadership space. 
• Developed relevant periodically measurable index for print & online PR initiatives visa vie industry performance such as AVE, word search counts, tonality of news, reach, engagement, etc.. 
• Collaborated, advised & aligned internal stakeholders with quick turnaround during crisis or internal communication

Studying Sustainability (WIP)

MBA in Marketing

Bachelor of Commerce