Naveen Chauhan

Business Strategy & Client Relations Lead at Bioverse (2025-07 – 2026-03)

Managed day-to-day business operations for a biotechnology supplies startup dealing in laboratory consumables, reagents, and research products.
Coordinated with leading distributors of Merck, Thermo Fisher Scientific, and Bio-Rad Laboratories to support order fulfillment & Client requirements.
Contributed to business growth planning, market expansion initiatives, and operational strategy.
Streamlined logistics and supply coordination to improve delivery efficiency and customer experience.

Senior Account Manager – Quantitative at Hansa Research Group (2024-07 – 2025-07)

Led 30+ quant studies (comms, brand health, product & pricing) for 10+ clients across diverse categories to inform strategic decisions.
Delivered end-to-end research across FMCG and durables, ensuring insights are timely, actionable, and aligned to client goals.
Partnered with senior stakeholders to shape marketing & innovation strategies; contribute to proposal development & account growth.
Mentored junior team members and up-held high-quality standards across all stages of research lifecycle.
Applied a range of statistical models- Regression, Correlation, LCA, TURF analysis, Max-Diff, Quadrant analysis, t-test, ANOVA, Chi-square, PSM, and Penalty analysis etc. to uncover deeper insights and support complex business decisions.

Account Manager – Quantitative at Hansa Research Group (2023-03 – 2024-06)

Led end-to-end quantitative research across FMCG and Non-FMCG clients on BHTs, Pre - Post campaign evaluation studies, Brand health assessment, Design & Concepts checks, Blend test, Segmentation studies etc.
Managed end-to-end quantitative research projects from proposal writing, Questionnaire development, Project launch, Data collection management to analysis & Report building.
Developed tailored research proposals and compelling presentations to support business growth and influence key stakeholders.
Coordinated cross-functional teams to ensure timely delivery of high-quality outputs across multiple strategic studies.
Conducted ad hoc studies comparing legacy & new branding to analyze brand equity, consumer behaviors & purchase intent.
Executed pre-ad testing to access ad performance & market readiness, delivering actionable recommendations to optimize effectiveness prior to the launch.
Supported senior leadership in developing winning proposals, contributing to an approx. 80% success rate in new pitches.

Research Associate – Quantitative at Unomer Technologies Pvt. Ltd (2021-05 – 2023-02)

Analyzed market category penetration data using Excel and Power BI; developed interactive dashboards for brand tracking metrics leveraging Power BI Desktop and SQL.
Worked with Primary and Passive data using MS Excel and VBA to derive actionable consumer insights; visualized the data findings through PowerPoint and BI Reports.
Delivered quant research across FMCG and Non-FMCG clients, covering Customer satisfaction, Communication testing, Media effectiveness, Positioning studies, Product tests & Concept tests.
Emphasized the voice of the customer and provided insights to assist major Smartphone brands and FMCG companies in product development.
Collaborated with cross-functional teams; listing ideas to make the Internal Admin dashboard and Survey development tool more efficient and effective and developing new Products for Sentiment Analysis
Conducted competitor analysis for various clients across multiple industries to assess market positioning, and identify key strengths and weaknesses of home & competing products

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