Crop Cutting Experiments (CCE) & Yield Estimation
- Executed 150+ Crop Cutting Experiments (CCEs) for major Kharif and Rabi crops, utilizing the GCES (General Crop Estimation Survey) app to ensure data integrity and real-time reporting.
- Supervised field-level primary workers in the random selection of experimental plots, ensuring strict adherence to statistical sampling techniques and stratified random sampling protocols.
Farmer Outreach & Extension
- Spearheaded Crop Insurance Awareness Campaigns, educating over 500+ marginal farmers on the nuances of premium rates (1.5%, 2%, and 5%) and the technical definition of "prevented sowing."
- Managed the National Crop Insurance Portal (NCIP) for farmer digitisation, ensuring accurate entry of land records and crop varieties to prevent over-insurance or duplicate claims.
Market Intelligence & Lead Generation
- Identified and profiled 200+ high-value leads across clinical laboratories and research institutes, utilizing CRM tools to track the sales funnel from initial outreach to conversion
- Conducted competitive benchmarking of bio-reagents and diagnostic kits, identifying price-performance gaps that led to a 15% increase in market penetration within the assigned territory.
Digital Engagement & Event Management
- Executed targeted email marketing campaigns for seasonal promotions, achieving an average open rate of 25% by tailoring subject lines to specific research niches (e.g., Plant Pathology vs. Animal Biotech).
- Monitored industry trends and regulatory changes (e.g., ISO or NABL standards) to ensure marketing materials remained compliant and technically accurate.
