Nikita Umre

Digital Marketing Freelancer - Digital Marketing Freelancer - Nagpur

(2024-03)

Managed social media accounts for 5+ businesses in education, clothing, fashion accessories, and beauty salons, boosting engagement rates by 40%
Created over 50+ engaging posts including graphics, videos, and reels.
Implemented influencer marketing campaigns, collaborating with micro and macro influencers, leading to a 20-30% increase in brand reach.
Optimized social media profiles for better visibility, resulting in a 25% follower growth on average per brand.
Created 50+ ad campaigns with an improving ROI by 20%, generating leads and sales for clients.
Monitored analytics and adjusted strategies for improved reach and conversion
Worked on SEO for profile ranking.

Digital Marketing Executive - Greamio Technologies - Nagpur

(2024-05 - 2025-02)

Managed social media accounts on Instagram, Twitter, YouTube, and Linkedin.
Created high quality posts and wrote engaging content, increasing brand visibility and engagement by 40%.
Executed a large-scale influencer marketing campaign with 40+ influencers, handling a budget of up to ₹8 lakhs.
Increased follower growth by 50% through organic and paid strategies.
Assisted in paid campaigns, helping brands generate 2000+ leads.
Conducted competitor analysis to refine marketing strategies and improve engagement
Collaborated with design teams to produce high-quality visuals for marketing campaigns.

Social Media Internship - Askpyramid Techworks - Nagpur

(2023-09 - 2024-02)

Created social media content calendar for different niche brands.
Created graphics, reels, and videos to increase audience engagement.
Researched trending hashtags and keywords to improve post visibility and reach.
Collaborated with cross-functional team to align social media efforts with overall marketing.
Scheduled and published posts across multiple social media platforms.
Created meta ad campaigns, implemented A/B testing for ad targeting and creative optimization.
Wrote engaging captions, blogs, and ad copies to attract the target audience.
Assisted in influencer outreach and collaborations to boost brand awareness.
Conducted competitor analysis to identify new marketing opportunities.
Engaged with the online community & responded to comments, messages, and inquiries in a timely and professional manner.
Worked on SEO for website ranking.
Built backlinks through guest posting and directory submissions to enhance domain authority.
Optimized website content, meta tags, and headings for better search engine visibility.

Marketing Executive - Codestrela Technologies - Nagpur

(2022-11 - 2023-05)

Managed public relations and promotional events.
Analyzed customer feedback to improve the quality of products and services.
Identified, developed & evaluated marketing strategies based on knowledge of company objectives and market trends.
Collaborated with team members to boost performance and timely delivery.
Developed company presentations and marketing materials for client pitches.
Created and distributed promotional emails and newsletters to engage potential leads.

Quality Control Executive - Kingsway Hospital - Nagpur

(2021-09 - 2022-08)

Performed regular quality control inspections and audits to ensure compliance with safety regulations.
Collaborated with cross-functional teams to ensure that all products meet customer expectations regarding quality, reliability & durability.
Ensured that all relevant documents are up-to-date according to applicable regulations.
Recommended changes or improvements in procedures or equipment based on inspection findings or customer feedback.
Established metrics for monitoring the effectiveness of existing quality control protocols.

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