Social Media Manager at Maven Jobs (2026-06 – Present)
- Social Media Strategy: Developing and executing content strategies aligned with Maven Jobs' brand goals, target audience, and recruitment objectives.
- Content Creation: Creating engaging social media posts, reels, carousels, creatives, and other digital content to strengthen brand presence and audience engagement.
- Social Media Management: Managing Maven Jobs, Profit Pathshala, MKS and Savvi social media platforms, including content publishing, community engagement, trend research, and maintaining consistent brand communication.
- Social Media Calendar: Planning and managing monthly social media calendars with a balanced mix of informative, educational, promotional, recruitment, and engagement-focused content.
New Project Development Manager at Rishipal Gupta And Sons (2025-08 – 2026-05)
- E-commerce Operations: Directing end-to-end channel management for Blinkit, optimizing supply chain workflows and digital storefront presence to ensure seamless product availability.
- Product Innovation: Leading the New Product Development (NPD) cycle, from initial conceptualization and structural design to final market launch.
- Omnichannel Strategy: Formulating and executing comprehensive online and offline marketing frameworks to drive brand awareness and market penetration across diverse consumer touchpoints.
Graphic Designer Manager at Rishipal Gupta And Sons (2025-08 – 2026-05)
- E-commerce Visual Strategy: Designing high-converting A+ Content and optimized Listing Images for major marketplaces including Amazon, Flipkart, Meesho, and Blinkit.
- Visual Identity: Overseeing the creation of large-scale event posters and promotional collateral, maintaining a premium and cohesive brand aesthetic.
- Packaging Design: Architecting the visual identity and structural layout for new product packaging, ensuring compliance with industry standards and shelf-standout appeal.
Graphic Designer Intern at The Education Tree (2025-05 – 2025-07)
- Multi-Brand Creative Execution: Developed high-impact visual content for an extensive portfolio of global and national brands, including McDonald's, Amazon, KFC, Nissan, Puma, and Vivo, ensuring strict adherence to diverse brand identity guidelines.
- Omnichannel Asset Creation: Designed promotional collateral across lifestyle, tech, and F&B sectors for brands such as Spykar, Kingfisher, Havmor, and Britannia, tailoring visuals for maximum engagement across digital and print mediums.
- UGC Strategy & Production: Conceptualized and produced User-Generated Content (UGC) frameworks for major clients (including Paytm, RealMe, and Fastrack), bridging the gap between corporate branding and authentic consumer experiences.
- Influencer & Community Engagement: Orchestrated large-scale influencer collaborations and managed community outreach programs targeting the student demographic across Delhi, Delhi-NCR, and Haryana.
- Strategic Networking: Acted as a creative liaison between the agency and collegiate communities to drive brand awareness for partners like Goibibo, Campus Shoes, and Magic Moments.
Social Media Manager at The Education Tree (2025-05 – 2025-07)
- Platform Management: Overseeing the strategic growth and daily operations of the brand's presence across Instagram, Facebook, and LinkedIn.
- Content Production: Scripting, filming, and editing high-engagement Reels and static posts tailored to platform-specific algorithms and audience demographics.
- Strategic Planning: Developing and maintaining a rigorous Social Media Content Calendar to ensure brand consistency and sustained audience engagement.
- Data Analytics: Generating detailed performance reports and KPIs to monitor growth, engagement rates, and ROI, allowing for data-driven strategy pivots.
- Performance Marketing: Executing and optimizing Meta Ad campaigns to increase lead generation, website traffic, and direct-to-consumer sales.
- Influencer Relations & UGC: Managing influencer collaborations and spearheading the acquisition of User-Generated Content (UGC) to build brand social proof and authenticity.
Marketing Executive at NSA Engineering Solutions Pvt. Ltd. (2023-08 – 2025-02)
- Developed and implemented marketing strategies to boost brand visibility and generate qualified leads.
- Managed and optimized social media platforms, driving strong engagement and consistent audience growth.
- Designed and executed impactful marketing campaigns, including blogs, videos, and promotional content.
- Conducted detailed market research and competitor analysis to refine and strengthen marketing plans.
- Created high-quality visual assets using CorelDRAW, Adobe Photoshop, and Canva.
- Supported sales initiatives through effective cold calling and targeted bulk email marketing.
- Collaborated with cross-functional teams to support and accelerate business development efforts.
- Executed on-ground marketing activities—such as event promotions, field branding, and community outreach—while aligning them with digital marketing strategies for greater overall impact.
Social Media & Marketing Internship at MEBA India Pvt. Ltd. (2022-08 – 2022-09)
- Managed social media accounts and executed engagement-driven campaigns.
- Built new business relationships and enhanced client retention through personalized marketing strategies.
- Conducted market research and competitor analysis to improve content effectiveness.
- Assisted in running email marketing campaigns and analyzing performance metrics.
