Senior Graphic Designer at Healthify (2024-08 – Present)
- Leading visual design initiatives for a digital health and nutrition platform across marketing, CRM, social, e commerce channels.
- Collaborating with the marketing team on branding, visual strategy, concept ideation, and market analysis beyond execution.
- Designed CRM assets for 30+ sales campaigns, directly supporting revenue generation and campaign performance.
- Created high-volume performance marketing creatives, driving lead generation at lower acquisition costs and improved ROI.
- Designed engaging social media content to retain engagement users through creative, informative, and interactive visuals.
- Managed end-to end e commerce design including product listings, promotions, packaging, and platform-aligned visuals.
- Mentored junior designers, optimised workflows through automation, and delivered high-quality assets under tight timelines.
Graphic Designer at JetLearn (2024-02 – 2024-04)
- Collaborated with marketing and growth teams to define project objectives, design strategies, and ensure alignment.
- Executed a variety of design projects, including flyers, brochures, presentations, and social media content.
- Coordinated with cross-functional teams to maintain brand consistency across all design touchpoints.
- Managed multiple design projects simultaneously, balancing creative vision with deadlines to deliver high-quality results.
- Played an integral role in creative brainstorming sessions, contributing fresh ideas and visual solutions to enhance marketing campaigns, user engagement, and brand awareness.
Associate Graphic Designer at Swiggy (2022-09 – 2024-02)
- Contributed my bit in graphic design to the success of a food delivery app with millions of users.
- Led on-time campaigns, crafting banners, optimising user flow, and creating mockups to enhance app interface.
- Standardised Restaurant Discovery Card templates, improving UX and maintaining brand consistency across multiple platforms.
- Created fresh design concepts, evolving the brand language while preserving core aesthetics for a diverse audience.
- Produced dynamic graphic content for Food and Delivery Executive apps, driving engagement through visually appealing assets.
- Designed in-app banners, curated content, and food cards in line with evolving marketing and seasonal campaigns.
- Reviewed and delivered design assets on tight deadlines, ensuring high-quality output that supported team efficiency.
- Collaborated with cross-functional teams to optimize visual assets and maintain consistent branding across touchpoints.
Graphic Designer at Curelink (2022-01 – 2022-07)
- Worked with the product team to create visuals that aligned with the brand, enhancing communication with doctors and patients.
- Developed engaging social media content, establishing a unique design style that boosted brand recognition and engagement.
- Designed marketing collateral, including brochures and booklets, to reinforce the brand image and promote its services effectively.
- Created print media layouts and event materials, such as backdrops and standees, ensuring consistent branding overall.
- Led creative design explorations, introducing fresh ideas to improve the visual style and drive innovation in marketing campaigns.
