Unit and Business Head
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I would like to introduce myself as an Enterprising, Motivational, Innovative Business Leader and Mentor with 27 years of experience, acumen and adept in Sales, Marketing, B2B B2C Operations, Business Development, New Business Development, Key Account Management, Channel Management, Stakeholder Management, Public Relations, Negotiations, Communications, Team Building and Management, Talent Development, Cross-Functional Team Leadership, Profit and Loss (P&L) Management, Mergers and Acquisitions (M&A), Partnerships, Joint Ventures, Overall Management and Business Growth majorly across diversified genres.
I am currently associated with Indian Cable Net Company Ltd - A Member of Siti Networks, Essel Group of Companies, Kolkata, India in the capacity of a Unit (Siti Maurya Cable Net Company Ltd) and Business Head since September 2013. I am accountable for developing and implementing effective sales promotion plans and acquired the maximum number of key accounts in specific markets leveraging extensive market knowledge. I am responsible for overall business operations with profit-centered aptitude and developing and implementing effective strategies for delivering top-line and bottom-line targets.
I conduct market research and studies to ascertain the company’s market standing, identified new areas for business development, and collaborate with distributors to expand the customer base. I also am overall in-charge of management of Cross- functional Teams headed by Senior Managers responsible for New Launches-Service, Product and Projects, Finance and Accounts, Human Resources, Office Administration, Control Room and Studio Operations, Advertising Sales, Content Production & Management, Call Center, Litigation, Statutory Compliance, Service Center, Supply and Logistics, Customer and Technical Support Verticals. I also orchestrate various Corporate Social Responsibility (CSR), philanthropic and promotional events and activities showcasing and enhancing the image, reputation and brand of the organization.
