Senior Executive Creative Designer - DataTracks - Chennai, India
(2025-04-03)
- Head of the Creative function and primary decision-maker for creative direction.
- Independently managed the organisation's creative priorities, standards and delivery.
- Owned end-to-end creative direction across digital and print campaigns, social media, events and marketing collateral.
- Developed and maintained brand guidelines, visual standards and reusable design systems.
- Ensured consistent brand communication across organisational touchpoints.
- Led creative development from brief intake and prioritisation through final delivery.
- Redesigned social media content, achieving approximately ~90% growth in engagement within six months.
- Improved campaign click-through rates by up to ~90% through audience-focused creative redesign.
- Managed multiple competing creative priorities and coordinated delivery across business requirements.
- Built reusable templates and streamlined workflows, reducing production turnaround time by approximately 50%.
- Improved creative production efficiency, consistency and scalability.
- Collaborated with Marketing, Content and Product teams on campaigns and business communications.
- Translated business objectives into clear creative strategies and visual solutions.
Owner & Business Manager - Colours & Flavours (Self Employed) - Chennai, India
(2024-03-05 - 2025-02-28)
Owned and managed a small bakery business, overseeing day-to-day operations, customer relationships and business administration. Managed customer enquiries, orders and requirements, pricing, payments, expenses, purchasing and supplier coordination. Supported the production and fulfilment process while coordinating with the chef/baker to ensure customer requirements were met. Managed financial and operational needs of the business and maintained service quality and customer satisfaction.
3D Quality Supervisor & Team Lead - Hexa(Israel) - Chennai, India
(2022-05-11 - 2025-01-15)
- Led a global remote team of six Quality Analysts, coordinating workloads, priorities and delivery standards.
- Mentored team members and provided guidance to improve quality, consistency and performance.
- Promoted to Team Lead within the first year based on performance and leadership capability.
- Established uniform quality standards, review processes and SOPs for 3D content evaluation.
- Oversaw quality and consistency across large-scale 3D production workflows.
- Conducted detailed reviews of modelling, materials, proportions, lighting and final renders.
- Delivered and reviewed 100+ photorealistic 3D product visualisations for global clients.
- Worked with brands including Amazon, Gucci, Macy's, Crate & Barrel, Tata Luxury Watches and Wannaby.
- Coordinated with delivery teams and clients to ensure accurate, high-quality and timely project handoffs.
- Managed special projects and pilot quality batches for new client onboarding.
- Collaborated with hiring managers to evaluate candidates and review skills assessments.
- Supported onboarding and training of new team members.
- Created and shared knowledge, standards and feedback frameworks to improve team capability.
- Maintained approximately 95% client satisfaction across reviewed 3D visualisation work.
- Improved consistency and scalability by standardising review workflows and quality expectations.
3D Quality Analyst - Hexa(Israel) - Chennai, India
(2021-08-11 - 2022-05-10)
- Reviewed photorealistic 3D product visualisations for visual and technical quality.
- Evaluated modelling, materials, proportions, lighting, textures and final renders against project requirements.
- Ensured 3D assets met quality standards and client specifications.
- Applied established quality standards and review processes across 3D production.
- Identified visual and technical issues and provided actionable feedback for correction.
- Supported consistency and accuracy across delivered 3D content.
- Worked with a global network of 3D artists to resolve quality issues and improve deliverables.
- Guided artists on quality expectations, visual standards and project requirements.
- Mentored peers and supported knowledge sharing within the team.
- Supported animation and special-project quality batches, reviewing assets and deliverables according to project-specific requirements.
- Contributed to improving quality workflows and consistency across projects.
- Helped ensure projects were completed according to client requirements, quality expectations and delivery timelines.
- Contributed to successful project handoffs through detailed quality review and feedback.
Freelance 3D Artist - Freelance Wildcat / CGTrader
(2021-01-01 - 2023-12-31)
- Created photorealistic 3D product renders for consumer and retail briefs.
- Developed 3D models, materials, textures and visual assets based on client references and requirements.
- Produced high-quality visualisations suitable for commercial and marketing use.
- Created AI-reference-based 3D assets for emerging creative briefs.
- Adapted 3D workflows to different visual references and production requirements.
- Managed freelance projects independently from brief interpretation through final delivery.
- Handled client requirements, revisions, timelines and deliverables.
- Maintained quality and accuracy across independent projects.
3D Artist - RR Donnelley
(2020-08-11 - 2021-03-15)
- Created accurate, high-quality 3D models and textures based on client references.
- Produced 3D product visualisations for Amazon product catalogues.
- Translated product references and specifications into commercially accurate 3D assets.
- Conducted quality checks to ensure accuracy, visual consistency and production quality.
- Used studio lighting and rendering techniques to produce realistic product presentations.
- Worked with Autodesk 3ds Max, Maya, Quixel Mixer, Substance Painter, Blender and Adobe Photoshop.
- Applied modelling, texturing, material creation, lighting and rendering techniques across production workflows.
3D & Graphic Designer - Butterfly Graphics Agency
(2020-08-03 - 2020-09-30)
- Created 3D visual concepts and magazine-cover designs based on scientific research and creative briefs.
- Developed 3D assets through modelling, texturing, lighting and rendering.
- Created visual compositions combining 3D elements with graphic design.
- Worked on liquid simulations and other 3D visual effects for creative projects.
- Applied lighting, materials and rendering techniques to achieve realistic and visually engaging results.
- Designed magazine-cover concepts and supporting visual assets.
- Translated complex scientific concepts and research themes into clear visual designs.
Executive 3D Designer - Sonar Conectar - Chennai, India
(2020-03-16 - 2020-06-15)
- Translated pencil sketches and creative concepts into detailed 3D models.
- Created 3D models for mall installations and large-scale visual concepts.
- Developed accurate forms and structures based on initial design references.
- Used Autodesk Maya and ZBrush for modelling and sculpting.
- Refined 3D assets to achieve detailed and presentation-ready results.
- Worked from concept development through completed 3D visualisation.
Graphic designer - Wipro Digital Operations & Platforms
(2019-06-15 - 2020-03-14)
- Designed advertisements and promotional visual content for Yellow Pages Australia.
- Created visually engaging layouts and graphics according to client and brand requirements.
- Translated briefs and content requirements into clear, professional advertising designs.
- Followed established brand guidelines, specifications and production standards.
- Ensured accuracy, consistency and quality across advertising deliverables.
- Used proprietary design and production tools to create and prepare advertising materials.
- Managed design revisions and final artwork according to project requirements.
- Received training in Six Sigma methodology and business communication.
- Applied structured processes and quality-focused practices within the production environment.
