Head – Institutional & SAARC Business at CNH Industrial India Pvt. Ltd. (CASE / New Holland Tractors & Farm Machines) (2024-09 – Present)
- Lead pan-India institutional, government, and SAARC export business operations.
- Drive strategic alliances, JV discussions, and MoUs with agri-business partners.
- Develop finance and EXIM partnerships to support business expansion.
- Work closely with overseas markets for product seeding and business development.
- Drive sales, marketing, profitability, and business planning initiatives.
Head – Sales & Marketing, Domestic & International Business at MOTOVOLT MOBILITY (EV Project) (2024-04 – 2024-09)
- Led domestic and export business operations for EV HSV & SSV segments.
- Developed strategic partnerships with leasing and last-mile delivery partners.
- Onboarded finance partners to support market expansion and retail growth.
- Worked on overseas JV opportunities for market-specific EV products.
- Managed profitability, sales planning, and business review processes.
Head – B2B & International Business at OKAYA (2023-01 – 2024-04)
- Developed market entry strategies for new global markets.
- Initiated B2B growth through leasing and institutional partnerships.
- Collaborated with R&D teams on product development for target markets.
- Designed launch plans and SOPs for new channel partners.
- Managed business profitability and operational performance reviews.
Vice President – Eco-System, Domestic & Global Business at DAO EV Tech (Indo-Bangladesh Project) (2022-03 – 2022-12)
- Led domestic and international business operations across B2B and B2C segments.
- Developed supplier localization strategies aligned with FAME II requirements.
- Coordinated with ARAI and ICAT for product approvals and homologation.
- Created expansion strategies for new international markets.
- Managed strategic partnerships with banks and institutional stakeholders.
- Oversaw sales, service, procurement, CKD operations, and channel expansion.
Head – Sales & Marketing, National & Global Business at HERO Motors Company (2021-01 – 2022-03)
- Led national and global sales and marketing operations.
- Developed international market expansion strategies with P&L ownership.
- Managed strategic partnerships and institutional tie-ups.
- Drove new channel appointments and market penetration initiatives.
Vice President – Domestic & Global Business at MPR Refractories Ltd. (2019-04 – 2021-01)
- Led domestic and international business operations.
- Developed market expansion strategies across emerging global markets.
- Managed strategic partnerships and channel development initiatives.
- Led procurement tie-ups and vendor development for refractory business.
Vice President – Domestic & Global Business at MPR Refractories Ltd. (2019-04 – 2021-01)
Key Achievements
- Initiated CKD project operations in Iran.
- Expanded business presence in Nigeria, Kenya, and Madagascar.
Assistant General Manager – International Operations at UM International Ltd. (2016-11 – 2019-04)
- Managed annual business planning with channel partners across Asia Pacific and Middle East regions.
- Led export profitability initiatives across CBU, CKD, and spare parts business.
- Supported dealer capability enhancement including manpower, network, and financial planning.
- Developed market penetration strategies and new international channel partnerships.
- Led CKD and manufacturing JV initiatives in Bangladesh.
- Strengthened regional service networks and customer satisfaction.
Assistant General Manager – International Operations at UM International Ltd. (2016-11 – 2019-04)
Key Achievements
- Initiated exports of Made-in-India 300CC products to Nepal.
- Developed new channels in Bhutan, Kenya, Madagascar, and Pakistan.
- Led commercialization of CKD kits for Bangladesh operations.
- Successfully liquidated BS-III inventory across Asian and African markets.
Country Manager – International Operations (Bangladesh) at Mahindra & Mahindra Ltd. – International Operations (2013-06 – 2016-11)
- Managed channel partner business planning across Automotive, Tractors, Construction Equipment, Powerol, and MTBL businesses.
- Developed pricing, sales, and market expansion strategies.
- Ensured execution of M&M operational standards across channel partners.
- Strengthened service networks and after-sales business operations.
Country Manager – International Operations (Bangladesh) at Mahindra & Mahindra Ltd. – International Operations (2013-06 – 2016-11)
Key Achievements
- Established Mahindra Truck & Bus business in Bangladesh with 12% market share in the 40T category within 8 months.
- Set up CKD operations for Mahindra Scorpio and Pickup vehicles in Bangladesh.
- Successfully launched 5 products across international markets.
- Received multiple performance awards for retail growth and market share expansion.
Manager – Corporate & CSD Affairs (North Zone) at Mahindra & Mahindra Ltd. – Automotive Division (2011-04 – 2013-06)
- Managed corporate and CSD business operations across North India.
- Supported channel partners in bulk order execution and market expansion.
- Drove operational compliance and dealer performance initiatives.
- Worked closely with brand teams to improve product volumes.
Manager – Corporate & CSD Affairs (North Zone) at Mahindra & Mahindra Ltd. – Automotive Division (2011-04 – 2013-06)
Key Achievements
- Achieved highest corporate retail growth across Chandigarh and Karnal regions.
- Received multiple awards for Xylo retail performance and bulk order execution.
- Recognized for securing large institutional and PSU business deals.
Manager – Operations, Domestic & Exports at Nissan – Suhail Bahwan Group, Muscat, Oman (2006-10 – 2011-04)
- Managed domestic and export vehicle sales operations.
- Coordinated export activities across Dubai, Saudi Arabia, and Iraq.
- Managed procurement operations and budgeting activities.
- Led channel development and outsourced service vendor management.
Manager – Operations, Domestic & Exports at Nissan – Suhail Bahwan Group, Muscat, Oman (2006-10 – 2011-04)
Key Achievements
- Reduced aging inventory significantly through FIFO liquidation initiatives.
- Successfully executed bulk export and corporate business deals.
Deputy Manager – Sales & Procurement at Mahindra & Mahindra's AutomartIndia Ltd. (2004-06 – 2006-10)
- Managed sales and procurement operations across Delhi and Uttarakhand markets.
- Led business planning, marketing initiatives, and operational reporting.
- Managed outsourced refurbishment and customer support operations.
Deputy Manager – Sales & Procurement at Mahindra & Mahindra's AutomartIndia Ltd. (2004-06 – 2006-10)
Key Achievements
- Awarded for excellence in GP sales performance.
- Recognized for outstanding customer support and retail growth.
- Successfully managed liquidation of aging vehicle inventory.
Corporate Management Sales Trainee at Reliance Infocom, New Delhi
Internship
- Conducted market research on telecom market expansion in Delhi NCR.
- Supported corporate sales and channel development initiatives.
