Payal Khandelwal

Results-driven E-commerce & Digital Marketing Specialist with 4+ years of experience managing online marketplaces and brand growth. Skilled in handling Flipkart seller accounts, product listings, pricing strategy, and performance optimization. Strong background in driving sales, improving conversions, and scaling e-commerce operations using data-driven strategies.

E-commerce Manager - Angira Creation

(2025-06)

• Managed Myntra & Flipkart seller portals, including product listing and catalog management.
• Created SEO-optimized product listings to improve search visibility and organic traffic.
• Handled product pricing, inventory management, and promotional campaigns.
• Optimized sales performance through keyword research and marketplace advertising.
• Analyzed sales reports and customer insights to improve conversions and revenue.
• Coordinated with account managers, vendors, and internal teams to ensure smooth marketplace operations.

Digital Marketing Executive - Jewel Saga

(2024-11 - 2025-05)

• Managing and scaling an Instagram presence using AI-assisted content planning and trend analysis.
• Designing monthly content calendars aligned with brand KPIs and audience behavior insights.
• Executing Meta Ads campaigns optimized with AI-driven audience targeting.
• Coordinating with PR agencies for influencer collaborations and media visibility.

Digital Marketing Executive - Akrati Jewels Inc

(2022-03 - 2023-10)

• Developed and executed social media strategies to boost brand awareness, engagement, and sales.
• Managed online communities, handled customer queries, and built influencer relationships.
• Conducted keyword research to target high-performing search terms.
• Optimized website content (blogs & product pages) for SEO and better user experience.

SEO Executive - Ventureheap Private Limited

(2021-10 - 2022-02)

• Optimized landing pages, blogs, and product content in line with SEO best practices.
• Executed link-building campaigns to improve SERP rankings.
• Assisted in analytics tracking and SEO performance reporting.

Master of Commerce - Commerce - Rajasthan University (2022-08 - 2024-04)

Bachelor of Business Administration - Business Administration - SS Jain Subodh PG College (2019-07 - 2022-06)

Diploma in Digital Marketing - Digital Marketing - Ventureheap Academy (2021-09 - 2022-02)