Pooja Iragar

Client-facing marketing professional with 5+ years of experience across agency and brand-side environments. Experienced in managing client communication, campaign delivery, stakeholder relationships and cross-functional teams across B2B, hospitality, FMCG, healthcare, real estate and consumer brands.

MARKETING CONSULTANT at Independent (2025-12 – Present)

• Delivered digital marketing, content strategy and brand communication solutions for healthcare, sports and local businesses.
• Managed personal branding, content strategy and social media projects for Dr. Madhu Patil & Dr. Sushma B.R.
• Managed social media and content planning for IVY Olympia Sports.
• Supported Google Business Profile optimisation for S. Ashok and developed marketing proposals and brand strategy for Creek Valley & Blissful Caterers.

ASSISTANT ACCOUNT MANAGER at Webenza (2025-08 – 2025-11)

• Managed key B2B and hospitality accounts including Red Hat, Paramount and [24]7.ai.
• Led client communication, campaign execution and stakeholder management across active accounts.
• Collaborated with Creative, SEO, Social Media and Performance Marketing teams to deliver integrated campaigns.

PR & MARCOM MANAGER at Rosetta Hospitality (2025-06 – 2025-08)

• Led marketing and communication initiatives across three hospitality properties.
• Planned digital, offline and PR campaigns to strengthen brand visibility.
• Coordinated agencies, creative partners and marketing collateral across properties.

SENIOR MARKETING EXECUTIVE at 46 Ounces – Velankani Group (2023-11 – 2025-03)

• Led marketing for two microbreweries and two restaurant brands.
• Managed Meta campaigns, influencer marketing, content production and brand collaborations.
• Spearheaded rebranding initiatives and strategic partnerships including Blue Tokai and Paul John Whisky.
• Collaborated with Sales, Operations and external vendors to execute integrated campaigns.

JUNIOR CLIENT SERVICING EXECUTIVE at Squadra Media (2023-08 – 2023-10)

• Managed hospitality and FMCG client accounts.
• Developed campaign strategies, content calendars and client presentations.
• Coordinated cross-functional teams for digital campaigns, content production and on-ground activations.

DIGITAL EXECUTIVE & CLIENT SERVICING at Ruckus Advertising & Events (2022-06 – 2023-06)

• Executed digital campaigns across FMCG, hospitality, healthcare and real estate brands.
• Managed influencer campaigns, reporting and client communication.
• Created pitch decks and research-led presentations for new client onboarding.
• Supported influencer campaigns, reporting, client coordination and event marketing.

SOCIAL MEDIA ASSOCIATE at Masira Digital Pvt. Ltd. (2021-07 – 2022-02)

• Managed social media content, campaign execution and content calendars.
• Supported campaign reporting and client coordination.

DIGITAL MARKETING INTERN at NIDM (2021-03 – 2021-05)

• Assisted in social media management, SEO and digital campaign execution.
• Supported research, reporting and campaign optimisation.

Digital Marketing – National Institute of Digital Marketing (2021)

Associate Degree in Economics in Economics – National Institute of Open Schooling (2017 – 2019)