Pooja Khatri
Senior Content Writer | Research Analyst
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About
Analytical and detail-oriented Content Writer with 3 years of experience in structured academic research, now transitioning into digital content creation. Proven ability to break down complex technical topics—including Artificial Intelligence—into clear, well-structured articles and visual assets. Equipped with a strong foundational understanding of SEO fundamentals, including heading hierarchies and strategic keyword placement.
Seeking a Content Writer role where I can apply my rigorous editing standards and adapt quickly to specialized content workflows.
Experience
Academic Research & Content Writer - Squalo Solutions Pvt Ltd
(2023-07)
SEO, Tech & Digital Writing (1 Year experience in the same role) and Academic Research & Writing (3 Years experience in the same role)
- Technical Content Creation: Own the content lifecycle for technical blogs, long-form guides, and explainers focused on cutting-edge domains like Artificial Intelligence and automation.
- SEO & Strategy Alignment: Translate keyword research, competitor analysis, and structured briefs into ranking content using on-page SEO best practices, natural keyword mapping, and strict heading hierarchies (H1–H4).
- Multi-Format Execution: Formulate high-performing website posts, detailed destination assets, and multi-page layouts (including an engaging 50-page digital ebook) matching distinct brand guidelines.
- Structured Research: Conducted exhaustive literature reviews across interdisciplinary fields (public health, economics, politics) to author authoritative, evidence-based essays and institutional reports.
- Editorial Integrity: Rigorously proofread, self-edited, and formatted academic documents ensuring perfect grammatical flow, factual accuracy, and strict adherence to reference frameworks (APA, MLA, Harvard).
- Process Visualization: Mapped complex technological and organizational workflows using Draw.io to generate precise Data Flow Diagrams (DFD Levels 0, 1, 2), Context models, and Swimlane frameworks.
- Presentation & Illustration: Engineered high-impact PowerPoint decks and clear, labeled scientific visuals via BioRender to successfully translate complex data into accessible storytelling slides.
Education
Bachelor of Arts (Pass Course) - economics, geography, public administration - Kanoria PG Mahila Mahavidyalaya (2021 - 2024)
12th Board (CBSE - Humanities) - economics, political science, geography - St. Wilfred School
