Senior Graphic Designer at Social Pill Agency (2025-09 – Present)
- Led creative execution for national and premium brands across digital, print, branding and integrated marketing campaigns.
- Designed high-impact creatives for brands including Tata Building India, Tata Global Internships, Green Dot Ball (Tata Initiative), NIC Ice Cream, HP Vaahn, Vision Express, Paul John Whisky and other consumer brands.
- Created social media campaigns, digital advertisements, newspaper ads, brochures, flyers, hoardings, banners, and other print marketing collateral.
- Designed a prestigious multilingual newspaper tribute campaign for Shri Ratan Tata published across major publications in English, Hindi, Marathi, Tamil, Telugu, Kannada, and Bengali pan India.
- Developed campaign creatives for IPL 2025 and IPL 2026 aligning designs with large-scale brand marketing initiatives.
- Collaborated directly with founders, senior professionals and cross-functional teams to translate business objectives into compelling visual communication.
- Designed comprehensive brand identity systems, presentation decks, brochures, and corporate communication materials for international clients.
- Worked closely with print vendors and production partners to ensure accurate color reproduction, print quality and flawless execution across all offline media.
- Leveraged AI-powered creative workflows using ChatGPT and Nano Banana Pro (Higgsfield) to accelerate concept generation, product visualizations and creative ideation.
- Managed multiple projects simultaneously while maintaining quality, consistency and strict turnaround timelines in a fast-paced agency environment.
Freelance Graphic Designer at Pooja Vaity Designs (2021-11 – 2025-08)
- Managed end-to-end graphic design projects solely from client onboarding to final delivery.
- Designed complete brand identity systems such as logos, color palettes, typography, brand guidelines and marketing collateral and transformed business ideas into impactful visual identities.
- Specialized in packaging design for FMCG, F&B, healthcare, hospitality and D2C brands.
- Created product packaging designs and ensured 100% go ahead for a print-ready production.
- Designed social media creatives, digital campaigns, brochures, catalogs, flyers, and other marketing materials.
- Produced and edited promotional videos, reels and brand videos for clients on both project and retainer basis.
- Coordinated with printers, packaging vendors and production teams to ensure accurate execution of designs.
- Delivered branding solutions across diverse industries, including Hospitality, FMCG, F&B, Healthcare, Medical, D2C, Retail and IQF food brands.
Creative Head at Dr. Diksha Batra - The Painfree Dentist (2019-03 – 2021-11)
- Designed a complete visual branding and creative direction for the clinic across digital, print, website and in-clinic marketing.
- Planned monthly social media content in collaboration with the doctor, content writers and marketing team creating engaging educational, lifestyle and trend-based campaigns.
- Designed high-quality social media creatives, carousels, infographics and promotional graphics to maintain the brand's strong online presence.
- Edited informative, educational and trending reels, YouTube videos and short-form content focused on dental awareness, oral hygiene and patient engagement.
- Collaborated directly with Dr. Diksha Batra on content strategy, video concepts, production planning and campaign execution for her influencer platform.
- Created customized patient engagement materials including children's dental certificates and branded merchandise enhancing the overall patient experience.
- Worked closely with printers and production vendors to ensure premium print quality and timely delivery of marketing materials.
- Served as the primary creative lead for all branding and communication requirements ensuring visual consistency across every customer touchpoint.
Graphic Designer at Engage Inc. (2018-08 – 2019-02)
- Designing social media posts for restaurant brands.
- Designing Tent Cards, Newspaper Ads, Standees, Posters, Coupons, etc.
Graphic Design Executive at Wowffers (2017-10 – 2018-08)
- Designing offer creatives, web banners for website.
- Creating weekly emailers, daily social media posts (Discounts & Sale Creatives, Gifs) & designing creatives for social media campaigns.
- Designing discount coupons for events & colleges, etc & working for an in-house creatives.
Graphic Design Intern at Ellement Co. (2017-05 – 2017-08)
- Packaging for Luxury Skin Care & Nail Gel Products.
- Co-ordinating with the printing agency about GSM, paper quality, etc. for printing the boxes.
- Worked throughout all the creative essentials, layouting, packaging layouts for courier boxes.
- Designed product labels for luxury skin care and nail gel products.
Graphic Design Intern at Reliance Jio Infocomm Ltd (2016-11 – 2017-02)
- Assisted to handle creatives for social media pages.
- Creating Facebook cover pages, illustrations for Travel & Food Blogs.
- Creating facebook live chat posters for celebrities.
