Prajwal Pranu

Results-driven and creative Digital Marketing Professional with 3+ years of experience in devising and executing innovative marketing strategies. Demonstrated expertise in leveraging cutting-edge technologies and data-driven insights to boost brand visibility, drive web traffic, and increase conversions. Adept at designing and implementing integrated marketing campaigns across various digital platforms to maximize ROI.

Proficient in social media management, content creation, SEO, and PPC advertising. Collaborative team player with a passion for staying ahead of industry trends to deliver exceptional results.

Senior Digital Marketing Executive at LinkCXO (2026-02 – 2026-05)

• Lead the end-to-end social media strategy, overseeing platform management and community engagement to strengthen brand presence across digital channels.
• Conceptualise and produce creative social media content, aligning visual assets and messaging with broader marketing objectives to increase audience reach.
• Scale high-performance Meta and LinkedIn ad campaigns by implementing advanced targeting and A/B testing strategies to drive quality leads and brand growth.
• Optimise full-funnel Google Ads accounts, managing Search and Display networks to maximise conversion rates while maintaining a cost-effective CPC.
• Design and execute data-driven email marketing workflows, utilising segmentation and automation to enhance lead nurturing and customer retention.
• Engineered comprehensive analytics dashboards to track performance across digital campaigns, leveraging actionable insights to refine targeting strategies and elevate engagement outcomes.

Digital Marketing Executive at Autify Network (2024-04 – 2026-01)

• Developed and managed social media content calendar, improving engagement metrics by 25%
• Implemented strategic social media management practices across platforms like Facebook, Instagram, LinkedIn, and Twitter, successfully boosting brand presence and community interaction.
• Conducted comprehensive SEO audits, improving performance by optimizing H1 tags, backlink evaluation, and strategic guest posting.
• Optimized Google Ads campaigns through detailed performance analysis, achieving a 25% boost in conversion rates.
• Developed strategic partnerships with influencers and managed relationships to enhance brand visibility, tracking progress through engagement metrics.
• Interacting with different brands like B2B and B2C brands on social platforms and talking on our product Autify verified
• Collaborated with B2B and B2C brands on social media to advocate for Autify verified, enhancing brand awareness and engagement.
• Analyzing digital marketing data to compile comprehensive weekly and monthly performance reports.

Digital Marketing cum IT Support Executive at Kenn IT Business Solutions (2022-05 – 2023-07)

• Managing SEO content on the Kenn IT website such as updating the post, content creation and developing strategies.
• Analyzed and optimized organic search traffic for the Kenn IT website through keyword-based content, resulting in a 20% increase in website visitors.
• Lead generation on social media platforms such as introducing the company consulting for candidates and clients.
• Creation of post design using Canva apps.
• Develop, update and post the requirements on Kenn IT website on a regular basis.
• Working on Email Marketing to boost company ranking.
• Posting requirements on social media platforms.
• Basic work on Talent Acquisition for our company training part sourcing relevant profiles and sharing with the client.
• Have basic knowledge and experience in handling load-balancing devices.
• Have experience with Windows software troubleshooting and repair.

Digital Marketing Intern at Bdaipers (2022-01 – 2022-03)

• Influence Marketing on social media platforms.
• Social Media Marketing.
• Performance Marketing.
• E-commerce management such as Shopify.
• Designed and implemented digital marketing strategies across multiple social media platforms, resulting in a 30% increase in site visits and engagement, and a 15% increase in online sales.
• Utilized performance marketing tactics by creating targeted campaigns to maximize ad spend, resulting in a 19% increase in ROI.
• Applied E-commerce management to Shopify store, resulting in.

SEO Intern at Couponswala (2021-12 – 2022-01)

• Conducted On page and Off page SEO on blogs.
• Targeted keywords analysis.
• Link building.
• Focusing on Page speed on mobile and PC through tools in WordPress and Google.
• Content marketing and beautification through keywords to get good search rankings and CPC with maximum clicks.
• Managing Technical SEO such as 404 crawl errors.
• Increased organic search traffic by 62%, resulting in an average of 41K more visits per month, and improved website rankings to 1st position.

Bachelor of Science – St. Joseph's University (2020)

PUC – Stracey Memorial Composite P.U College (2017)

SSLC – St. Joseph's Indian High School (2014)