Prashant Nehru

Strategic AI, Digital Analytics, and Business Intelligence leader with over 22 years of experience driving business performance through data, analytics, technology, and enterprise platforms. Proven expertise in enterprise analytics strategy, AI-enabled decision intelligence, digital measurement frameworks, KPI design, architecture governance, stakeholder engagement, and large-scale platform transformation across complex digital ecosystems. Experienced in defining architecture standards, Non-Functional Requirements (NFRs), AI governance frameworks, and scalable solutions supporting hundreds of enterprise applications and websites.

Digital Analytics Manager at Deloitte (2017-10 – Present)

Lead enterprise-wide analytics strategy, governance, reporting, and decision-support initiatives across a portfolio of 350+ applications and websites.

• Established enterprise analytics governance, measurement standards, and decision intelligence frameworks across large-scale digital ecosystems.
• Led development of AI-powered behavioral analytics and decision intelligence capabilities integrating Adobe Analytics, server logs, application telemetry, adoption metrics, and business intelligence platforms.
• Defined architecture standards, reusable implementation frameworks, and governance processes enabling consistent analytics adoption across hundreds of applications.
• Designed data and knowledge architecture patterns aligned with Retrieval Augmented Generation (RAG) principles to support contextual insights, recommendations, and self-service analytics capabilities.
• Established Non-Functional Requirements (NFRs) covering scalability, reliability, performance, security, maintainability, and cost optimization for analytics and AI-driven platforms.
• Led architecture reviews and cross-functional design discussions involving engineering, product, UX, business, and leadership stakeholders.
• Designed reusable implementation accelerators and automation frameworks reducing implementation effort by approximately 50% while improving consistency and data quality.
• Driving adoption of AI-powered workflows for anomaly detection, insight generation, recommendation engines, implementation validation, and decision support.
• Partnering with senior leadership to define long-term analytics, AI, and platform roadmaps supporting enterprise transformation initiatives.

Solution Architect / Data Consultant – Web Analytics at High Noon Corporation (2016-10 – 2017-10)

Supported Deloitte digital initiatives through analytics consulting, KPI design, stakeholder engagement, Adobe Analytics implementation, enterprise measurement strategy, and solution architecture.

Solution Architect / Data Consultant – Web Analytics at Adobe Systems Pvt. Ltd. (2014-05 – 2016-05)

Served as Adobe Analytics SME supporting solution consulting, pre-sales initiatives, analytics strategy, KPI frameworks, architecture guidance, and reporting solutions. Awarded Best Employee of the Year (2014).

Associate Manager – Web Analytics at Accenture Services Pvt. Ltd. (2007-08 – 2014-05)

Led analytics consulting and implementation programs for global clients. Contributed to Digital Analytics Center of Excellence initiatives, governance standards, implementation frameworks, and stakeholder engagement programs.

Associate Consultant at Siemens (2006-06 – 2007-08)

Worked on enterprise software solutions for manufacturing and automotive clients.

Software Engineer at Birlasoft Pvt. Ltd. (2005-12 – 2006-05)

Enterprise application development and support.

Software Engineer at Inventum Technologies Pvt. Ltd. (2004-01 – 2005-12)

Software development and application enhancement projects.

System Trainee at Hinduja TMT Ltd. (2002-11 – 2003-03)

Software development and application support activities.

Accelerated Senior Management Programme – IIM Tiruchirappalli (2026)

MCA – Bangalore University (2002)

B.Sc. – MJP Rohilkhand University (1997)