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Prerna Singh

Prerna Singh

FASHION STYLIST

Delhi, DelhiMember since November 27, 2024
Editorial StylingVisual MerchandisingMood BoardingSet DesignGarment TechnologyClient Relations
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About

A seasoned Fashion Stylist and Creative Director, I specialize in transforming brand identities through elevated visual execution. With a comprehensive background in fashion design technology, my work fuses precise garment curation with high-impact creative strategy. Having directed styling for major commercial campaigns and retail launches, I partner with production teams and premium brands to shape contemporary visual culture.

Experience

Head Stylist - COYU - COYU studio

(2026-03)

  • Successfully directed end to end curation of COYU×NEW AGE DIAMOND Collab event.
  • Managed and directed launched events for COYU stores and studios
  • Building a niche clientele for COYU studio setup, managing a team of FCs under my guidance.
  • Direct the studio's personal styling operations, delivering tailored wardrobe curation and luxury image consulting for private clients.
  • Oversee studio visual merchandising and inventory curation, ensuring the space reflects current high-fashion trends and elite brand aesthetics.
  • Supervising and handling private fittings and personalized styling sessions, utilizing deep knowledge of garment construction, tailoring, and silhouettes.
  • Build and maintain long-term client relationships, establishing the studio as a premier destination for personalized fashion expertise.

Fashion Stylist - Cosmacia (Leeford Healthcare Ltd)

(2025-01 - 2026-02)

  • Launched an entire range catalogue for skincare products with ecommerce shoots and social Media content.
  • Styled and directed influencer marketing projects.
  • Curated an entire wardrobe section for styling and shoots for the firm.
  • Lead the production team in executing high-volume e-commerce and social media shoots.
  • Conceptualized and executed set styling and costume design to align with brand identity.
  • Collaborated with photographers and content creators to streamline visual output for digital platforms.
  • Prep for pre production part including jewellery sourcing, prop sourcing, in terms of set design
  • Making moodboards, concept boards, color palettes etc.
  • Table top styling, prop styling, Visual storytelling, communication, collaborations with social media team

Fashion Stylist & Creative Manager - Satguru NX, cafeine clothing - Delhi

(2023-01 - 2024-12)

  • Directed and styling for brand campaigns, significantly enhancing social media engagement.
  • Managed end-to-end shoot logistics, from conceptualization to post-production coordination.
  • Oversaw creative strategy to ensure a cohesive visual voice across all marketing channels.
  • Visual storytelling, communication, collaborations with social media team
  • Prep for pre production part including jewellery sourcing, prop sourcing, in terms of set design

Fashion Stylist & Client Relationship Executive - APSK Production & Entertainment

(2021-01 - 2023-11)

  • Served as the primary stylist for commercial projects, managing both creative output and client expectations.
  • Handled backend execution for large-scale productions, ensuring seamless workflow between departments.
  • Acted as the primary stylist for 20+ commercial projects, translating client briefs into high-impact visual aesthetics for digital and print media.
  • Orchestrated backend logistics for large-scale video and photo productions, including sourcing vendors, managing wardrobe inventory, and overseeing set assembly.
  • Served as the key point of contact for brand partners; managed expectations from initial mood boarding through to final delivery, ensuring a 100% project completion rate.
  • Facilitated communication between the creative, technical, and talent departments to ensure a seamless workflow and adherence to strict production timelines.

Education

Master's - Fashion Design & Garment Technology - Aligarh Muslim University (AMU)

Bachelor's - Fashion Design & Garment Technology - Aligarh Muslim University (AMU)

Skills

FASHION STYLIST

Reviews

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