Rajat Jadhav

National Award-winning Digital Producer with 5+ years of experience in video editing, content strategy, and digital production. Successfully revived Mirchi Kannada YouTube from near-inactive levels (~100 views) to 3.2M+ views in 2024, with multiple videos trending nationally. Key contributor to viral IPs and campaigns (Modern Yamaraja Helmet Safety Campaign, Ee Sala Vote Namde), leading digital strategy recognized with the ECI National Media Award (2024) and India Audio Summit & Awards (2024).

Delivered 15Cr+ cumulative views (2023–25) across celebrity interviews, campaigns, and digital-first content, while also scaling Mirchi Kannada Instagram to 100K+ followers. Skilled in storytelling, video production, editing, design, and digital strategy, with additional knowledge in web development and cybersecurity.

Digital Producer at Radio Mirchi Kannada (2023-01 – Present)

• Revived YouTube presence: Grew Mirchi Kannada YT channel from ~25–100 views per video to 3.2M+ views in 2024, with 5–7 videos trending nationally.
• Content innovation: Researched and redesigned thumbnails to optimize CTR; ideated & executed viral quiz video series (2023–24) – still recognized as a flagship format on Facebook.
• Celebrity interviews: Shot & edited exclusive conversations with Sudeep, Shivarajkumar, Anant Nag, Ganesh, Dhruva Sarja, Maharaja, and others.
• Modern Yamaraja Helmet Safety Campaign (2024–25) – created viral content that became India's most recognized helmet safety campaign.
• Ee Sala Vote Namde (#BeraLuTorsi) – led digital video strategy, ideation, and production for ECI's voter awareness campaign; won multiple national awards.
• High-impact content: Shot, edited, and managed content generating 15Cr+ cumulative views (2023–25) across platforms.

Graphic Designer at Agasthya Edtech

7 months

• Created digital books, social media creatives, brand guidelines, presentations, and assessments.
• Managed the Digital Books Division: supervising submissions, LMS uploads, QC, and reports.
• Tools: Adobe Illustrator, XD, InDesign, Photoshop, Vyond, Articulate 360, Canva, HTML, CSS.

Video Editor at Melstar (SHAREit) (2019-01 – 2020-12)

1 Year

• Created viral video content for the SHAREit platform (beat-sync edits, thumbnails, titles, descriptions).
• Improved user engagement through analytics-driven content optimization.
• Tools: Adobe Premiere Pro, Photoshop, Canva, Excel.

Bachelor Degree – Angadi Institute of Technology & Management (2019)

PUC in PCM – Jain College (2017)

SSLC – GGCHS School, Belgaum (2014)